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  • Category Archives Light It magazine

    After being rejected 5-times in a row by the App Store, it's finally here----issue number 2 of Light It Magazine, our how-to magazine on studio and hot shoe lighting (For the iPad. Only $2.99). Even bigger news! Since it came out so incredibly late, we have already submitted issues #3 and #4 to the App Store for approval, and the minute they are approved by Apple (which they should be within 5-days unless something goes horribly off track, which as we have learned can absolutely happen), we're releasing them. That way, we'll have released four entire issues of Light It by the end of the year. Thanks to everybody who hung in their patiently (and even not patiently). After such a fantastic launch, and have three issues already in the bag at launch, the delays were really tough on us, but we made it…

    This has been one of the most frustrating things for us ever. We launch "Light It," this kick-butt new magazine. We get over-the-top incredible feedback from it, and people can't wait to get issue #2, which is really exciting for us. Issue #2 was already complete when we launched issue #1, so we wanted to launch it pretty soon after the first issue. However, there was something we didn't count on.... ...Apple's App Store has turned down our App FOUR TIMES IN A ROW now. When they turn down your App, they send you an email why, then you have to go try and fix the problems (ours were related to IOS 5.0, and then our in-app purchasing, and then a memory issue, and then a testing issue, and so on). Then you have to (wait for it....wait for it....) resubmit the App all…

    padrecipes

    First a big thanks to everybody who downloaded our new magazine, "Light it" yesterday. Launching a magazine in this day and age is tricky business, but the initial response was even better than we had hoped, and we're very grateful to our readers, writers, and the industry for their support and enthusiasm for this launch. It was really an exciting day for us. Of course, with something new like this it has generated a lot of emotion (ahem) and questions surrounding the launch, so I thought I’d addresses a few of them here today in a quick Q&A. Here goes: Q. I know the premiere issue is free, but how much are subsequent issues? A. They're just $2.99 per issue. Cheap. Q. How can you sell it so cheap? A. We followed the model of more established magazines in that we clearly have no…

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