Thursday
Feb
2008
14

Thursday’s Industry Communiqué (For Lover’s Only!)

by Scott Kelby  |  1 Comments

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When you’ve been writing news every Thursday since 2005, sometimes you just have to call it something other than just the “Thursday News,” so since it’s Valentine’s Day I came up with this name, which includes just a hint of French (the international language of love. Hey, my first thought was to call it “Thursday News Pellets,” which makes “Industry Communiqué” sound totally palatable now, doesn’t it)? Here goes (remember, this is for just for Lover’s—-backwards skating only!):

  • On February 28th I’ll be over in Dallas, Texas teaching (on behalf of Nikon), at the annual International Symposium for Aerial Photography (ISAP). This is my 2nd time speaking for this group, and it is just a blast. Beside being just a great group to present to; their photography (which was on display at the event) is simply breathtaking. For more info on the International Society for Aviation Photography, click right here.
  • Hard to believe as this must sound, but Photoshop User TV actually did air on “real” television last night on Fox Business channel. Now, as you might expect, besides the date problem, there was apparently a time slot issue in some parts of the country, and as soon as I’m back in the office (tomorrow), I’ll track it down and hopefully get you the right info for next week, but hey….it’s a start. :)  Also, we expect to have the on-screen guide show “Photoshop User TV” within the next week or so, to make it easier to Tivo each episode.
  • Last week, a NAPP member named Charlie Guild posted this comment on my blog, and I wanted to share it with you. He wrote, “Of all the things you and the rest of the pack at NAPP have done for me as a photographer (and there has been a ton), one of the best surprises was being turned on to Joe McNally’s The Moment it Clicks. No amount of hype could match what this book delivers. I sincerely believe that time will prove this out to simply be one of the most important single pieces of work in digital photography.” Charlie, I couldn’t agree more.
  • For those of you planning to go to Photoshop World in Orlando, make sure to make it a point catch our special after-hour session called “The Art of Digital Photography.” This is not another Photoshop class—-it’s the photographers themselves showing some of their best work, and talking about the creativity and art behind the image, and it’s just such an inspiring, funny, and often touching evening that the following day it’s always the talk of the show. You’ll see presentations from gifted photographers, including Jay Maisel, Joe McNally, John Paul Caponigro, Moose Peterson, Joe Glyda, Vincent Versace, and the panel is moderated by the wonderful Jim DiVitale. It’s a night to remember, so make it a point to be there (the session is open to all registered Photoshop World attendees). Here’s a link with more on this after hour sessions.
  • Tech Note for Nikon D300 users: We’ve heard from a handful of D300 users who, since switching to Mac OS X Leopard, have been having a hard time getting their Macs to recognize files from their D300s. The interim fix is to set your D300 so it captures Raw images at 12-bit rather than 14-bit, and that fixes the problem. Rumors have it that Apple is prepping a major bug-fix of Mac OS X Leopard which will be released by month’s end, and that may well include a OS-wide fix for this problem, but at least for now we’ve got a way around it. Just thought we’d pass that on.

That’s it for this “Lover’s Only, Valentine’s Day Industry Communiqué.” I’ll be back tomorrow, with the boringly named “Friday News Wrap-up” to send you whirling off into the weekend full of hope, and promise, and other stuff I only say to my kids. See you then! :-)

Wednesday
Feb
2008
13

The “Missing Episode” on Fox Business (Update)

by Scott Kelby  |  0 Comments

OK, I just found out why the show didn’t air last night, but I actually have good news. Here’s how it was explained to me:

“A 24 hour period of 5am to 5am is a day of programming for them.  So when they said 1:30am on Wednesday it actually falls on Thursday at 1:30am which is still in the Wednesday block of time for their scheduling. Which means our show airs on Thursday at 1:30am.”

So……….we’ll all be keeping our fingers crossed to see if it actually airs tonight. If it doesn’t air, be sure to stop back by tomorrow to see what level of humiliation I’ve actually achieved. ;-)   See you then!

Wednesday
Feb
2008
13

Taken “The Day Before…”

by Scott Kelby  |  0 Comments

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Jeff Revell over at PhotoWalkPro had a post last week that left me speechless. It was a series of ads for the Cape Times newspaper (in Cape Town, South Africa) that showed photos taken the day before tragic losses of human life. The one above, from that series, has the caption, September 10, 2001 (I’m showing it here in US date format). The series had a number of different images, and it’s worth taking a moment to see these powerful images and what they represent. Kudos to Jeff for uncovering this (here’s the direct link).

Tuesday
Feb
2008
12

Tuesday News Nuggets (including my pick for Photoshop Book of the Year)

by Scott Kelby  |  1 Comments

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If there is some lingering question in your mind of what’s actually in a “McNugget,” then one can only imagine what’s in a “News Nugget.” Well, imagine no more, friends; here’s a tasty box of Tuesday News Nuggets (now with added nutrients and infused with a hint of magnesium and zinc):

  • OK, it’s pretty clear by the reviews, Joe McNally’s written the photography book of the year (which is already going on it’s 2nd printing), but who’s going to write the “Photoshop book of the year?” I’d put my money on Matt Kloskowski’s soon-to-be-released (about two weeks away), new book, “Layers: The Complete Guide to Photoshop’s Most Powerful Feature” (from Peachpit Press). I’ve seen the book (while it was in its final stages of production), and Matt just plain nailed it! If you’ve been dying to finally really understand layers, and start using them like a pro, Matt’s book will open that door for you in a big way. Get yours first from Amazon.com or Barnes & Noble.com, or where books you’ve been waiting forever for someone to write are sold. Way to go, big Ski!
  • If you are going to Photoshop World this April, my buddy (and maybe tonight on real TV co-host) Dave Cross has come up with a simple, yet incredibly useful PDF to help you plan your custom class schedule. Dave calls it “The Photoshop World Planner” (OK, it’s not the most exciting name, which may explain why Dave isn’t in the marketing dept.). But generic name aside, this thing rocks (and best of all–it’s free). Try it once—love it forever (like Coke Zero, which Dave might well have named “Coca Cola With No Calories”). Find it over at Dave Cross’s blog, which is called (Come on, you can guess this one), that’s right–Dave Cross Online (here’s the link).
  • A brand new resource for Fine Art photography has just launched called Fine Art PhotoBlog, and it includes a gallery of fine art work from a host of well known photographers. Some really beautiful images there—definitely worth checking out (here’s the link to their press release, which includes a link to their site).
  • Joe McNally has now joined the ranks of the “Sleepless Zombie Club” as last week he launched a daily blog. People all already talking (and he’s already costing me money, because I really like his shooting tethered accessory listing—I’ve got to have it. Don’t tell my wife—she never shoot’s thethered, so she won’t understand). Here’s the link to Joe’s new blog.
  • Lastly, there’s a really excellent article over at David duChemin’s “Pixelated Image” called “You Did That on Purpose!” based on this concept: “If you were to do three things this year that you did not do last year – three things that would impact your craft and the way you do business as a photographer, what would they be?” and he gives you some really thoughtful starting places and ideas. This is a must read (it’s very simple, yet very powerful). Here’s the link. Thanks David, for making us step back and think.

Well folks, it’s a busy week, so I’ve got to run. Have a kick-butt Tuesday, and don’t forget today is “National Take a Pixel to Work Day” (which is observed in several Canadian provinces and in Belton, South Carolina).

Tuesday
Feb
2008
12

Photoshop User TV Tonite On Fox Business! (This time, I’m almost sure of it!)

by Scott Kelby  |  0 Comments

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After last week’s now infamous “8 second gap” I somewhat hesitate to say this, but tonight, there is a more than a reasonable chance that at 1:30 am (same time in each time zone), Photoshop User TV will make it’s “real” television debut on Fox Business channel.

So now, there’s another reason to stay up late tonight—because at this point it’s more than a Photoshop show—it’s a soap opera (Will it air tonight? Did they time it right? Did the tape get there in time?—-the only way to know for sure, is to stay up late with Dave, Matt, and I as we sweat each and every cable-delivered moment).

So, don’t touch that dial, pour yourself an extra cup of hi-test, sit back and at 1:30 am you’ll be treated to either “The Photoshop Guys” or an informercial for “The Juicer” (which is what ran in our spot last week). There’s only one way to know….

Monday
Feb
2008
11

A Meeting That Changed Everything

by Scott Kelby  |  0 Comments

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(Note: This is the “non-Photoshop, non-photography” piece I talked about on Friday–see Friday’s post).

I think many of us can look back on where we started and point to an event that changed the way you think, or the way you did business, that helped get you where you are in your career today.

Mine happened about 16 years ago. My wife I had started a graphic design company, based in a one-room office we sub-let in the back of a direct mail business. My graphic design hero back then was Clement Mok. If you’re a designer today, you’re no doubt familiar with Clement’s amazing work (he was the graphic designer on Apple’s original Macintosh team, and built the foundation of Apple’s graphic “look,” but that’s just one stop in his amazing design career). Anyway, I just thought he was “the man.”

It was a couple of weeks before my brother, my buddy John Couch, and I were going to San Francisco on vacation, and I mentioned to my brother that Clement’s offices were in San Francisco. I was telling him how I would love to meet him, see his offices, and just bask in his glow (so to speak). So my brother says, “Why don’t you ask him?” I said, “Are you nuts? You don’t just ASK him! He’s Clement Mok!” He was like, “Why not? He’s a designer. He’s probably a pretty cool guy. Why don’t you just ask him?”

I asked him
So, after much hand-wringing, I wrote him a letter, on my design company’s letterhead, telling him he was my hero, and that I would be out there on vacation, and could I come by his offices for just 15 minutes to meet him and see his offices. So, I held my breath, and faxed it over to him (that’s right—this was before the Internet. Scary, I know). I didn’t hear anything for a few days, and I figured if he got the fax at all, he trashed it.

Then one night, I’m working late (in that little sub-let office), and a fax starts coming in. By now, I had lost any notion that it would be Clement, but as it was coming through I saw his logo on the top of the fax, and I thought, “It’s late at night. Here comes the “Thanks, but…” letter, but instead, hand-written, it said, “How’s Friday. About 3-ish?” I fell over! I went running around my dark empty office with the fax held high over my head (there was no-one there to high-five). I called my wife, my brother, my design buddies—anybody who would listen!

Off to San Francisco
Well, the day came for me to meet him, and I found his office (there was no GPS, no Google Maps. I don’t know how people got along back then). Anyway, when I got in the elevator, I didn’t see his name listed, but the top floor button had a bear playing with an Apple on it (it was his logo). I thought, “Cool! Top Floor,” and I went up. I was a bit caught off guard when the elevator doors opened because I wasn’t in a hallway outside his office; it opened smack dab in the middle of his office (he had the entire floor), and there was no reception desk, so after a few moments of looking like the Florida boy lost in the big city, somebody came up, asked if they could help, and then led me to a conference room.

Clement came in and I tried to act as professional as possible, but I was about coming out of my skin. He was just wonderful. He didn’t spend 15 minutes with me. I was there for well over an hour (much to the chagrin of my brother and John, who were waiting down in the parking lot).

He showed me around his incredibly cool offices (which was full of talented designers working for him), and showed me his portfolio and how they worked, and their other conference room (which was outdoors, overlooking the San Francisco skyline), and he showed me some Mac-based Kiosks he had done for Apple, and anyway—I was just blown away with everything; from how generous he was with his time, to his way cool offices, to the kind of work he was doing, to how he never made me feel like I was just some schmuck from Florida (which is exactly what I was).

Letting It All Sink In
Anyway, I left that meeting on cloud 9, and not just because he saw me, but because he was so “real” and regular. A regular, nice guy, but doing extraordinary things, and it really helped me to believe that although I couldn’t be a Clement Mok, I wanted to be doing that kind of work, I wanted to do big things, and to do that I had to aim a lot higher than a small room in the back of a direct mail company.

I came back from that trip totally energized, and before long my wife and I had come up with a game plan that soon had us in our own really cool offices (not nearly as cool or as large as Clement’s, mind you), which led to us getting higher profile clients, and charging more for our work, and we were finally getting the type of jobs I’d always dreamed of. After struggling for years (and I mean struggling), we were finally making a decent living doing advertising design, and we were loving it!

Then, in 1993, we (along with our friends Jim Workman, and Jean A. Kendra), just for fun (and partially for the prospect of getting free software to review), we started Mac Today, a free, tabloid-sized newspaper for Tampa Bay Area Macintosh users. This took off, and soon became Mac Today Magazine, which went on newsstands nationwide. This later became Mac Design magazine, which today is now called “Layers Magazine; the how-to magazine for everything Adobe.”

It was starting that magazine and that really got me into using Photoshop, and getting into Photoshop got me into teaching Photoshop, which led to us producing one-day seminars, which eventually led to forming NAPP, writing books, doing training DVDs, and online training.

We’ve gone from just the two of us (my wife and I), to the four of us, to now nearly 80 full-time employees. Today I have my own in-house staff made up of some absolutely brilliant graphic designers—people I look up to–led by the amazing Felix Nelson, (that’s them in the photo above, taken from the door of my office—click on it to see a larger view and who’s who) and they’re so talented, creative, and productive that I’d put them up against any team in the business. The work they do consistently blows me away, and every day they go far beyond what I ever did as a graphic designer, and I totally love it!

A Mental Turning Point
That meeting with Clement Mok was a real mental turning point for me. Although the work he was doing was far beyond what I was doing, or would ever do, meeting him made it seem a lot closer, and something to shoot for, rather than something I could only dream about. It started me down a path that led me here, and I couldn’t be happier with where my career path has taken me. I truly love my job, and thank God every day that I get to do what I do for a living.

Maybe this is why when people ask if they can come by NAPP’s Headquarters and meet me, I always see them (even though my assistant and co-workers want to kill me, because it gets me off track from what I’m supposed to be working on). (NOTE: This is not an invitation for everybody to come to NAPP’s headquarters and hang out—please don’t get me in trouble over this).

As Time Goes By
Anyway, I’ve told this story to friends over the years, but as I write this I realize that I’ve never talked or corresponded with Clement Mok since that day back in 1991. My fault. I should have. I guess the real reason is; he probably doesn’t have any recollection of meeting me, and if I contacted him it would be awkward for both of us. But even though he probably doesn’t remember, it sure was a day I’ll never forget.

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