Posts By Brad Moore

Photo by Scott Kelby

Before I begin I want to thank Scott for including me as one of the weekly guest bloggers on his blog. To say it’s an honor for being one of the 52 guests he has per year is an understatement! You wouldn’t really think that being a guest blogger for Scott is an intimidating task until you are given the opportunity. Only then does the truth of the matter come out! I myself, a man of many words, struggled with what I should talk about and who I should target my post for. Then I remembered the KISS method; Keep It Simple Silly. For the more complex theories and techniques, I will guide you to the experts that I pull my inspiration and knowledge from. Please don’t mistake this for name dropping for shameless plugs for my friends… As they say, “it takes a village to raise a child“. In this case the saying would be “a community of artists draws inspiration!


First I want to thank Brad Moore and Scott Kelby for inviting me along as a guest blogger. I’m flattered and excited to share some random insights about what I do. I would like to inform that I am a young digital born photographer that has been practicing for three years. I will try and keep this concise since the last thing I want to do is bore anyone with quotes and clich©s. If anyone has any technical questions about how I created an image please email me and I will get back to you with detailed specifics.


The title of photographer can mean so many things these days that I have come to dislike the question of, “What do you do for a living?" Nothing is more difficult than trying to explain the randomness that is my job. I sometimes reply, “Yes, weddings and stuff like that,” just to change the subject. It is not uncommon that a person who asks the question is, of course, also a photographer, and they immediately ask me which brand of camera I use. Ten minutes after trying to explain why I personally don’t care which brand is better, I am asked to take a group photo with a point and shoot camera because well…I’m a photographer.

a very quick bio.

When I was very young, I wanted to be a cartoonist and the evidence of that was all over my school work. During high school I could care less about anything that didn’t involve a skateboard. And in college, graphic design kept my interest for a short while until I began dabbling in film. During film school I found most of what I loved about film could be accomplished using one frame. I began coordinating photo shoots with friends to create film-like stills. I quickly realized that for the types of images that I wanted to create I needed to learn everything that I possibly could about lighting for photography.



Before a shoot I’ll sometimes sketch out how I want certain shots to be framed. This helps my subjects to better understand what I want from them.


I feel that I developed my style early because I knew what I wanted to create from the start. I feel that many photographers struggle with finding a style because they start a business purely based on the fact that they enjoy photographing, simply love photography gear, or are in it to make money. Looking at my style from a business standpoint, the images on my website are not always the best display for the job at hand. Sometimes I have thoughts of updating my site with a more diverse portfolio, but always decide to stay with what I love. The truth is, I do many types of photography whether it is product, lifestyle, weddings, editorial, documentary or advertising. I can easily say that I enjoy some jobs more than others although I am extremely lucky to be getting paid to create images at all. I choose the style I display in my portfolio as my identity because these are the images that I love and what I ultimately want to be hired for.





When I look at an image, I don’t want the first thing that I notice to be the light. I would much rather be confused as to how the light in an image was created, or whether it was lit at all. The photographers that I am most impressed by are ones that puzzle me with their process. I think that sometimes we forget, since we have access to many varieties of expensive portable strobes, that natural light could possibly be the best answer. One of my favorite things to do recently is to take one small strobe with me and limit myself to just that. I’ll use sunlight as my key and pop the tiny strobe on the subject’s hair or cheek to give the image a more three dimensional look. You can also use the available light as a hair/edge light and the strobe with a modifier as the key. I would say that ninety percent of the time I would rather have large studio strobes, but a hot-shoe flash on a stick/stand allows for virtually no set up at all and can save you when you are guerrilla shooting on location. It is amazing how much you can do with one light and knowledge of how to use it effectively.


One small strobe behind subject shot in an actual down pour.


One small strobe on ground and angled up camera left.


Here I set off all my battery pack would allow in my car.


I have been working full-time with this for roughly three years now. I owe most of my photographic knowledge to the endless amounts of information available on the web. Three years doesn’t seem like a long time, but when you’re hungry enough to constantly improve, there is nothing stopping you from teaching yourself. I don’t scour the web looking for pointers the way that I used to, I mainly just learn from happy accidents or thinking up a technique and giving it a try. I used to get nervous before each shoot and wondered if I was going to be able to deliver. After countless jobs, I can say that a client has never been displeased and I always try to deliver far more than is expected of me. If I struggle with anything today it is mastering photography as a business. Unfortunately being a successful photographer isn’t purely based on photographic talent, but knowing how to conduct a proper business as well. I think that I myself, as much as the next person would much rather study their craft than read practices on how to promote it. I have become better at my business over time but I think that everyone faces similar challenges when their work is also their play.




So I think I’ve taken up enough of your time and I thank you all for your interest. I’d like to thank Brad and Scott again for allowing me to go on a rant here. I have tried to mix it up a bit with the images chosen for this blog, but if you would like to see more you can visit my website and also keep up with me on my blog.



Photo by Bill Fortney

“Jack of all trades…”

Hey everybody! I can’t tell you how happy, excited, anxious, intimidated, honored and humbled I am to be today’s guest blogger! When Scott asked me to do this a few weeks ago I was speechless. It truly is great to be here today.

My first question to Scott was… who am I following??? ;-) I will say that it worked out perfectly for what I want to talk about that I am following the incredible post by Mike Olivella from last week. Mike’s specialty in sports photography, and the fact that he has so many other shooting talents as seen on his website, will bring home a point I want to make in just a little while. So, great job, Mike!

My thoughts on what to write about have gone in a multitude of different directions but they always come back to some basic points… creativity, learning and teaching. How can we, as creative people, learn as much as we can from others and also teach what we know to help others? My inspiration to write about something like this rather than a photography “how to” lesson was a quote I read recently in a book my friend, Bill Fortney, gave me…

Portrait of Eddie Tapp / Image © Phillip Charis

Half the Image

There are primarily three ingredients that make a photograph become a part of you. Looking at images from the likes of Joe McNally, you would make a quick assumption that the subject matter is high on the list, and naturally the subject matter itself is what we see. But that is aesthetical rather than technical, and aesthetics I’ll leave for later. Technically, there are three ingredients that bring us into a photograph. I’ll get to that later too.

Without thinking about it, look through a magazine that you’re not so familiar with (and maybe ones that you are). As you flip through the pages, something will stop you and you will give this page your undivided attention. When this happens, chances are something visual grabbed your attention first. (more…)

Hello there.  Me again.  Scott has been in Portland since yesterday morning and spent the day shooting with Laurie Excell.  Today is the next stop on his Lightroom Tour (fingers crossed that this one will run smoothly), and he gave away a free ticket to the seminar to a lucky follower on Twitter last night.

For those wondering about Scott’s computer, it was a hard drive failure (as he always says, it’s not if your drive fails, it’s when!).  And, yes, he did have everything backed up with Apple’s Time Machine.  I’m sure he’ll give you the full run-down when he gets back next week.

One of the things on said hard drive was an embarrassing photo, which was supposed to be for yesterday’s blog.  You’ll will get to see that next week :)

For those keeping up with Photo Walk news, I’m posting daily over on the Photo Walk Blog.  Swing by and check it out!

For fans of Joe McNally, he just posted a video on YouTube from when he was testing out the Nikon D3.  If you like cameras, elephants, frogs, birds, or snakes, you might enjoy it.  You might also catch a glimpse of me.  I’m the guy wearing the red shirt and goofy hat when our friend Suzie the Elephant was with us in the desert.  That was a great day :)

And lastly, there’s a new episode of DTown TV up, which includes tips on AF Priority modes, features on the new D5000, info on Picture Control settings, and a tip on shutter speeds when using studio lights.

That’s it for today.  Have a happy Memorial Day Weekend!


Wait, two guest blogs in a row?  Well, not exactly.

Scott asked me to write something on his behalf to let you guys know that he can’t post a blog for today.  Why, you ask?  Because his laptop died last night.  A horrible, grueling, painful death…  But it will be fixed by the time he does his Portland Lightroom 2 Live Seminar, so that is still on as scheduled.  (Did I just hear a huge sigh of relief coming from the West Coast?)

So, let’s see… How about a couple of updates…

The Worldwide Photo Walk Blog (hosted by yours truly) is now up and running!  I’ll be doing my best to keep you all up to date on what locations are full, nearing capacity, and just opening, along with any other Photo Walk related news.  So, swing by, scroll to the bottom, and check it out!

If you’re following Scott on Twitter, you know he was going to announce the winner of a free pass to his Portland Lighroom 2 Live Seminar soon.  But, since he doesn’t have a computer, it’s not looking like that’s going to happen.  But I can guarantee this won’t be the last time he does giveaways on Twitter, so if you’re not already following him, it might pay off to sign up and follow ;)  [Speaking of the Photo Walk and Twitter, the official hashtag is #SKphoto.]

That’s it for now.  If I know Scott, I’m sure he’ll have a story and lesson from today to share with all of us when he gets back to the blog, so check back later to see what he has to say!  Happy Thursday everyone :)