Posts By Scott Kelby

Last year’s opening keynote.

We did a live webcast last week about the upcoming Photoshop World Conferences (one in Orlando at the end of next month, and then in Vegas near the end of August), and we had a number of folks asking if the conference was for them (was it over their head? Did they have to be pros to attend? Stuff like that). So, while we covered a bit of that during the webcast, I thought I’d tackle it in more detail here today in case you’re wondering if Photoshop World is right for you. Here we go:

Q. Is Photoshop World mostly for pros?
A. Most of the people there will be hobbyists, or beginner to advanced photographers or designers, and there will be some pros, and aspiring pros (folks who’d like to make some money off photography one day, but they already have another full-time job so it would be a side hustle).

Q. I thought driving for Uber was a side hustle?
A. Well, that’s true (it has to be true, ’cause I heard it on an Uber radio ad), but there, apparently, are two other “side hustles,” those being driving for Lyft and of course, photography.

Q. I’m kinda new to photography. Will I be lost at the conference? Will it be over my head?
A. The people who learn the most, and get the most out of Photoshop World are people who are kinda new at all this. I’ve read literally thousands of evaluation forms from folks who have attended our previous conferences (this is our 20th year producing the conference), and while I’ve read many evals from people who said that they feared it would be over their head, in nearly every case, they told us they were relieved that it wasn’t and that they learned a ton.

Q. I’m not really big into Photoshop, I’m more of a Lightroom user. Will there be anything for me?
A. There will be a ton for you! We have a Lightroom training track that runs every day, all day during the conference, and we cover about every imaginable Lightroom topic from the ground up.

Q. What about Lightroom for the PlayStation 4? Do you cover that?
A. There is no Lightroom for the PlayStation 4.

Q. Yes there is.
A. No, there isn’t and that’s not a question. You must state your response in the form of a question.

Q. What is this, Jeopardy?
A. Kinda. Thank you, next. (By the way, I know nobody got that last reference. It was just for me and my 13-year-old daughter who does get stuff like that, thanks to YouTube and SnapChat.)

Q. So, it’s called Photoshop World. Is it mostly Photoshop classes?
A. There are a bunch of Photoshop classes, but there are more classes on photography, portraits and lighting, Lightroom (as I mentioned, but only for Lightroom on the Xbox), travel and landscapes, plus some <a href=”https://insider.kelbyone.com/now-available-photoshop-world-east-2019-schedule/”>really brilliant classes</a> on the business side of photography. There is also a design track, along with classes on Adobe’s Creative Cloud, but the conference is more of a photography conference these days. Photoshop is still a very important part of the photography workflow, so we have lots of those classes, too.

Q. Scott, is there any chance you could embed a short 33-second video clip here that would give me a brief glimpse at what the conference is about?
A. That’s a very specific request, but it happens to be one I really like, so sure. Here ya go, kind stranger:

Q. I’m new at all the post-processing stuff, like Lightroom and Photoshop. Will I be lost?
A. What I would recommend is to come a day early, before the official conference begins, and take one of our in-depth workshops on Photoshop or Lightroom. That way, you’ll get a jump start on learning, and you’ll be able to take the classes in the conference track and pick up a lot more. We have lots of folks who do this every year, and it works surprisingly well. Well, that’s what they’ve told us anyway.

Q. Is this more of a trade show or education?
A. It is definitely an educational conference first and foremost. We do have a small partner pavilion where some of our friends and sponsors will be exhibiting. But, right alongside them, we have live theaters for more training, we have live sets for you to shoot and try out new gear, and you’ll have a great time hanging out there, even though our main focus is on education.

Q. What if I come alone. Will it be weird?
A. You won’t be alone for long. The conference is designed for you to meet new people, and make new friends, and we have all sorts of events to get you together with other folks, including those that are there alone like you. In fact, the first night we have special dinners set up called, Dinner with a Stranger where you all meet up at a restaurant, share a meal at the same table, and suddenly you now know 12 or 14 new people you didn’t know when you landed. We’ve been doing this for years now and it’s always a big hit.

Q. Should I bring my camera?
A. Absolutely! We have sets for you to shoot on, and photography challenges for you to try, and live models to shoot (which are so much more appealing than having dead models to shoot. Lesson learned).

Q. Should I stay right there in the Hyatt in Orlando?
A. Well, yes, but only if you’re going to the conference in Orlando (sorry, I couldn’t help myself). We have the run of the place at the Hyatt (or host hotel), but the rooms are nearly sold out (last year we sold out in advance), so go grab your room right now, and stay right in the middle of everything (it’s where all our staff, crew, and instructors are staying, and well, pretty much everything happens there). It’s been our favorite venue for Photoshop World ever because everything is right there. It’s all just steps away. Such a perfect place for a conference like ours. Here’s the link for travel info.

Q. Do I get a discount if I’m a KelbyOne member?
A. You bet! You get $100 off the full conference pass, and if you book right now, you’ll save another $100 using the Early Bird special, so that’s $200 off. Sweet!

Q. Scott, I so loved that 33-second video you so kindly embedded above. It was epic (I cried several times). But, I’m a photographer, so do you have any stills from the event I can see? That would really inspire me!
A. Well, I’m a sucker for heartfelt genuine requests like yours, so OK, here’s a link to a post I did with loads of images and the stories behind it all. Get your tissues ready, it’s even more epic than the 33-second video. Here’s the link.

Q. Will I meet other people from the KelbyOne Community?
A. We have a community hangout lounge just outside the classrooms in the main lobby, and you’ll see me, and some of our community leaders, and other instructors all hanging out there together, and we’d love it if you came by and hung out, too. All the cool kids will be there.

Q. Really, all the cool kids?
A. Actually, no. Some of the really cool kids will have skipped class and gone to Disney World. Others will be stealing cars. That’s pretty much the only two options for cool kids in Florida. Well, that and aligator wrestling.

Q. Is it OK if I have questions for the instructors or just want to say, “Hi”?
A. Are you kidding? That is what Photoshop World is all about. We’re all in this together. We’re here to help, and our instructors are the most genuine, helpful, passionate folks on the planet (and handpicked because of it). I can tell you without reservation they would love to meet you, they’re happy to answer your questions, and you’ll see them everywhere during the event—at the first night’s Meet Up, at the After Hours party, at Midnight Madness, and at the restaurants and lounges at the hotel (they really like to booze it up…I mean, they enjoy the occasional adult beverage). They would be tickled if you came up and said, “Hi.” I know I sure would be. Not the boozing stuff. The “Hi” stuff.

Q. What if I’m looking for more advanced training?
A. You’ll find it here, too. Advanced classes usually have “Advanced” in the title, but you can also tell by reading the class descriptions if it’s for you or not. I think you’d be surprised that even if you’re intermediate level, our instructors are such great communicators and teachers, that you’d still be able to keep up. Yes, they are that good.

Q. Do I have to sign up for which classes I want to attend beforehand?
A. You do not, and that’s one of the things that I like best about our conference. You can choose any full conference class, any time, and move between classes any time you like. So, if you wind up in a class that you quickly realize is too advanced or too beginner for you, you can just move to any other class, in any other track, at any time. How cool is that?

Q. That is cool.
A. That was more of a rhetorical question, but thanks.

Q. Can you help me convince my boss that she should send me to Photoshop World this year?
A. We sure can, because we’ve already written a highly convincing, fact-filled, mind-blowing (that’s pushing it) letter to your boss telling her why it’s as awesome as everybody says it is. All you have to do is copy and paste it into an email to her (and add your name, of course), and that’ll do the trick (at least it has for a whole bunch of folks). Here’s the link to the letter.

Q. Is the conference open to anyone?
A. Everybody is welcome at Photoshop World, but the folks you’ll find there are: photographers (landscape and travel photographers, wedding photographers, wildlife, flash and lighting lovers, street photographers, pet photographers, headshot and fashion photographers, food photographers, and photojournalists). Plus, you’ll have lots of graphic designers, freelancers, web developers, video editors, ninjas, rodeo cowboys, and Art Directors. You’ll have pros, hobbyists, beginners, intermediate and advanced users. It’s basically a bunch of creative people, from all skill levels and backgrounds, coming together at this one place to get away from everything else to focus on learning, laughing, and making new friends.

Q. Do I have to dress in “business casual?”
A. We like being really comfortable when we’re learning, so the dress is totally casual. In fact, the whole atmosphere is casual. You’ll dig it. We also have several clothing optional events (not really, but it’s worth a try in 2020).

Q. If I come, can I enter the Guru Awards competition? I hear it’s a pretty big thing.
A. Yes, it is, and no, you may not.

Q. Really?
A. OK, you can enter if you pay the Guru Awards entry fee.

Q. How much is that?
A. It’s free for conference attendees, but then only conference attendees can enter this competition in the first place, so basically, everybody enters for free. Entire careers have been launched off winning a Guru Award, so I hope you’ll enter.

Q. Do you think I’ll win?
A. No. It’s all rigged, but it’s fun to enter anyway.

Q. Really?
A. You say “Really? a lot. But no, it’s not rigged. However, there’s a large panel of judges, and a few do accept bribes. When you shake their hands, just have some folded up bills in there. Do it smooth, like you’re tipping a Vegas casino host to get a good seat for the Celine Dion show.

Q. Really? Seriously?
A. No, of course not. You should definitely enter, and you certainly have a shot at winning. The odds are in your favor because it’s only people who are attending the conference that can enter. But, to be honest, I’ve seen your work, and I wouldn’t hold out much hope.

Q. Seriously? Really?
A. Wow, you are so gullible. You’re not ready for Vegas Photoshop World. You’ll come home broke, or wind up in jail. Go to Orlando. The worst trouble you’ll get into there is a parking ticket at Johnny Rockets or maybe getting kicked off the monorail for yelling “!Por favor manténgase alejado de las puertas.”

Q. OK, actually this all sounds pretty awesome, where do I sign up?
A. Here’s the link to the official site. You can choose Orlando (May 30–June 1, 2019), or Las Vegas at The Mirage Las Vegas (August 21–23, 2019).

Q. One more thing: will Peter Hurley be there? I love Peter Hurley.
A. I’m sorry, all questions must be submitted in writing.

Q. That question was submitted in writing!
A. Oh. I see. Well, okay then. Yes, <a href=”https://peterhurley.com/”>Peter Hurley</a> will be teaching at the conference. I love Peter Hurley, too. We all do. He is love.

Q. What does that even mean, “He is love?”
A. I dunno. I think I saw it on a billboard once, but you said, “One more thing” two questions ago, so it’s time to move along little doggie.

Well, folks, I hope you found that somewhat informative, a non-irritant, and that it gets even the toughest stains out of carpets, linens, and even upholstery on the first try (see, this is what happens when I finish a blog post at 1:27 a.m. on a Sunday).

Hope I’ll see you at the conference in Orlando, or Vegas, and if you’ve got any questions I didn’t address here, just drop a comment below and I’ll pick ’em up during the day, and have them washed and folded by six.

Cheers,

-Scott

I am so excited — this is the first thing I’ve ever invented (with lots of help from my friends at Westcott) — it’s a lighting tool for educators and students, and its sole purpose is to teach people lighting before they go and buy lighting. Check out the video below to see what it’s all about (and how the idea came about).

So, now that you’ve seen the video, you know — it’s about experimenting, learning, and seeing “the light.” That way, when you do buy a flash or a studio strobe or continuous light, the frustration, the futzing, and the whole guessing game is over because you’ll have a plan — you’ll know what you’re trying to achieve, what light does, when to use hard light, diffused light, what gobos do, what fresnels do, the color differences between tungsten and daylight. You’ll know all this because the light comes with a full training class on light, and how to use The Learning Light, in your classroom, or with other students, or for just you as you’re learning.

It’s got direct hard light, soft diffused light, a Fresnel spotlight, its own set of gobos, and a carrying case it all fits perfectly inside. It’s LED powered so it doesn’t get hot to the touch.

We released a full training class on it to KelbyOne members this week, but if you buy the light, you get full access to the class as part of the lighting package.

It’s available today

The light, with the gobos and the training class, is just $89.90 and you can get it direct from the folks at Westcott (here’s the link), and B&H Photo will be carrying them any day now, too.

As an educator myself, you can probably imagine how exciting it is to have a tool like this for other educators and students, and I’m so grateful to my friends at Westcott: Eric Eggley (who came up with so many great ideas for The Learning Light, and took my initial idea and took it much farther than I’d ever hoped), and to Brandon Heiss, whose vision and commitment to helping teachers is why there is a Learning Light today at all.

I’m super-psyched! (can ya tell)? ;-)

One last thing, and it’s something I think is really important (and you’ll hear me talk about this aspect a lot). This is not lighting. It’s a learning tool. It’s the light you buy before you buy real lighting. It’s for experimenting with shadows, and light, and for learning lighting before you fully invest it in. I truly hope you’ll find it helpful (and I think you’ll find it’s a lot of fun), and thanks for taking the time to let me share this all with you (and tell your teacher friends about it, if you would). :)

Have a great weekend, everybody!

-Scott

P.S. Did I mention I invented a light for educators? Whoo hoo!!! I’m super-psyched!

I took a week off for the kids’ spring break, and when I got back to the office last week, on my desk, I found a thank you card from a teacher at the University of Wisconsin who attended last year’s Photoshop World conference. She included this photo (above) taken at the conference. :)

There was something in her card that really struck me, so I reached out to her and asked if I could share her note and she was kind enough to allow me. Her card read:

Dear Scott, Thank you for a spectacular Photoshop World in Orlando. I cannot tell you how much of a positive impact it had on me — not only as a photographer, but also as a human being.

It was an absolute honor to meet you and attend your classes. Thank you for telling us to print our photographs. I’ve taken that to heart, and I’ve started to print my photos because you made such excellent points — they make an impact and they are our photo backup.

I’m including a photo of us from PSW. Thank you for everything. I appreciate it more than you know!

Best,

Alyssa Nepper

The thing that stuck out to me was the effect it had on her as a person. I just wrote about this very topic to our members recently — there are things beyond the classes, the instructors, and the learning that makes being at Photoshop World very special. Something that being there does to you, and an effect it has on you that’s beyond all that.

When we come together at Photoshop World we get totally engrossed in our passion, in being creative and being surrounded by other creative people, something wonderful happens. I wrote to our members: “This shared passion, the amazing community experience at the conference, and spending a few days getting inspired, motivated, and making new friends — I’m not sure if it’s ever been more important than it today,” and I truly believe.

I’m grateful to Alyssa for sharing her experience, and for allowing me to share it with you. In responding to my request to share her story, she forwarded me the image you see below — one she put together about her Photoshop World story, and I just love it.

While the conference is still called “Photoshop World,” Photoshop is only a part of it. There are entire tracks on photography, on lighting, on Lightroom, on design, and you’ll find everyone at Photoshop World now. Designers, retouchers, landscape photographers, teachers, students, creatives, portrait pros, Photoshop wizards, and Photoshop beginners. Tattoo artists, video experts, and people who are there to learn Lightroom, or the business side of things, or folks who want to be inspired, recharge their batteries and awesome people like Alyssa.

This is our 20th year of producing the Photoshop World Conference, and we’re celebrating by holding two full conferences: an East Coast Photoshop World in Orlando (May 31 – June 2nd), and a West Coast in Las Vegas, at our new home — The Mirage Resort and Casino (which I predict will be our best venue for Photoshop World ever!). Come and experience it for yourself. Tickets, details, and travel info are at photoshopworld.com – I hope I’ll get to hang out with you at one or the other.

I wish you the best this week. :)

-Scott

P.S. If you’re thinking about coming to Orlando, don’t miss out on the Early Bird special, $100 off before April 29th.

If it’s been more than six months since you’ve updated your portfolio (like it has been for me), then let’s make this “Update Your Portfolio Weekend” and give our port the refresh you’ve been meaning to give it for month (and then on Monday, I’m hoping you’ll post links to your updated portfolio site so I can check them out).

Now, if you’re reading this thinking, “Well, I’m out, I don’t even have a portfolio” then you’re in luck, because chances are you subscribe to some Adobe subscription plan, and if you do, that means you get access to “Adobe Portfolio” for free, which is an amazing awesome, and easy, templatized site for getting your portfolio up and running in about an hour.

Best of all, it’s free.

Well, Adobe Portfolio (found at myportfolio.com) is a part of your Adobe subscription plan but you know what I mean — you don’t have to pay extra for it — the Web hosting is already included in your plan, too, so there are no extra costs at all. It’s free with your Adobe Creative Cloud subscription).

If you want some step-by-step help on how to set up your Adobe Portfolio for the first time, I did a full class on it, and I take you through the process (it’s super-simple), and you’ll have a portfolio up and running fast.

So that’s our weekend assignment.

I’ll be updating my port, too, and we’ll all meet back here on Monday to share links. Deal? Deal.

Have a great weekend everybody, and here’s to freshened-up ports!

-Scott

P.S. This is also a great weekend to make your Photoshop World Conference plans, so you can join us in Orlando May 31st – June 2nd, 2019 in Orlando, Flordia. Details, tickets and travel info/hotel discounts at photoshopworld.com

Today’s the day! We’re wrapping up the first quarter of 2019 and we’re heading into this next quarter knowing that we started it right by backing up our Lightroom Classic catalog today (and we’ll all be sleeping better tonight night for it).

While the process of backing up your catalog is easy, first you might want to know why you need to backup your Lightroom catalog and then how to do it, step-by-step. So, first read this (from my other blog, LightroomKillerTips.com):

After reading that, you might ask, “Where should that backup be stored?”So, read this:

OK, that’s the plan — stop what you’re doing; backup that Lightroom Classic catalog, and start this week off like a boss!!

Have a great backed-up feelin’ Monday! :)

-Scott

P.S. If you’re thinking of joining us in Orlando for the Photoshop World Conference (May 31-June 2), our host hotel (The Hyatt Regency) is filling up fast, so get your rooms right now (last year, we sold out the entire hotel, and folks had to stay off-site. Stay where we’re all staying, in the middle of it all right there at the Hyatt). Here’s the link with our room discount for attendees.

…it went way, way off the tracks. I think in a good way — but anytime you do an interview, and you actually talk about things like religion, well…you know it’s not your average interview. I really enjoyed going what host Andy McSweeney called “going off the grid” (I see what ya did there), and anyway, it’s an audio podcast with a part 1 and 2 (links below), and you’ve got a few minutes, you can let it run in the background while you’re doing your post-processing.

Here’s the link to Part 1

Here’s the link to Part 2

Thanks to Andy for asking me questions, and going places, I usually don’t get to go in interviews. What great fun. I think. ;-)

From”Make a Print Monday”

You might remember last month when I launched “Make a Print Monday” where we all stop what we’re doing and make a print (or send a print off to the lab, for the sheer joy and importance of printing. Well, I shared the shot you see above of my print from “Make a Print Monday” on my social media channels, but I realized I never shared it here, so….well, here ya go. :)

I say, next month, let’s do it again! :)

Only Two Spots Left…

If you want to come with me to Paris this summer, there are only two spots left. It’s going to be an amazing travel photography workshop — lots of learning, laughing, amazing French food, and making new friends in the most photogenic city in the world. Grab one of those spots right now (here’s the link with details), and I’ll see you in Paris for an unforgettable experience.

Here’s wishing you a weekend filled with lots of great images, and fun. :)

-Scott

P.S.A big thanks to everybody who joined our KelbyOne Pro plan during our big sale last week. It was a record-breaker for us, and we’re excited to have so many new members. You guys rock! 

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