Posts By Brad Moore

Stay Where The Instructors Stay at Photoshop World Vegas!
If you’re coming to Photoshop World Vegas, make sure you book your room at Mandalay Bay before tomorrow, August 9 to get the special rate of $142/night and stay where the instructors stay! You can also spring for THE Hotel at Mandalay Bay for an extra $20/night.

You can find all the info right here, and leave a comment for your chance to win a free ticket to the conference!

Photoshop World Photo Contest
Want to win a free pass to Photoshop World, a Kelby Training & NAPP memberships? Check out the Photoshop World Photo Contest! If you share your pictures for the Viewbug contest, the grand prize winner can get their shot published in Photoshop User Magazine AND a ticket to Photoshop World! All you have to do is submit up to three images that best represent great use of Photoshop before August 20, and the best image will be chosen by Scott Kelby and Matt Kloskowski!

The Lightroom 5 Book for Digital Photographers
Now that Scott’s latest book, The Lightroom 5 Book for Digital Photographers, is shipping, let’s celebrate by giving away FIVE copies to some lucky commenters here on the blog! You can go ahead and order your copy if you want a guarantee that you’ll get one, or leave a comment if you’re feeling lucky!

How To Photograph Car Interiors with Tim Wallace
Have you ever wondered how to light the inside of a car when you hardly have any room to move? Wonder no more and learn from the best in the business! Join Tim Wallace and Scott Kelby as they show you step-by step how to light and shoot a car's interior in How To Photograph Car Interiors. The key to lighting is all about the angles, and once you get the lighting right it frees you up to just focus on nailing the best composition. You'll get to see every step in the process through Tim's eyes as he shares his secrets for setting up the lights, highlighting the important details, and finding the right camera angle to make each automobile look its very best.

Leave a comment for your chance to win a free rental of this class!

Kelby Training Live
Want to spend a day with Scott Kelby or Joe McNally? Check out these seminar tours!

Shoot Like A Pro with Scott Kelby
Aug 16 - San Antonio, TX
Aug 21 - Indianapolis, IN
Aug 27 - San Jose, CA
Sep 13 – Miami Beach, FL

One Light, Two Light with Joe McNally
Aug 9 - Pittsburgh, PA
Sep 10 – St. Louis, MO
Sep 12 – Kansas City, MO

Lots more dates have been added for the rest of the year, so head over to the Kelby Training Live site to get the full schedule! And leave a comment for your chance to win a ticket to one of these events!

The Digital Photography Book, Vol. 1 at Barnes & Noble
The latest edition of The Digital Photography Book, Part 1 is currently being featured on the “Humorous, Helpful, and Odd” table in many Barnes & Noble stores across the country until August 15th! If you haven’t already picked up your copy, head down to Barnes & Noble and pick one up.

If you don’t make it to B&N in time, we’ll give away a couple of copies to two lucky commenters here on the blog next week!

Photoshop World Ticket
– Lizzypat

Peter Read Miller Class Rental
- AvishaIF

Kelby Training Live Ticket
– em

Brian Smith Book
– El Conde

If you’re one of the lucky winners, we’ll be in touch soon! A bit off topic, but if you’re looking for some music to listen to today, I’d like to recommend my (Brad’s) buddy Matt Hires‘ new album that’s streaming over at USA Today ahead of its release this coming Tuesday. Have a great Thursday!

Photo by Scott Diussa

Five Things I Know!

Have you ever gone on a great photography trip and then returned home to sit at your computer to review hundreds or even thousands of images from your grand adventure? Over the past few months I’ve reviewed many countless thousands of images from the great adventure of a 44-year career as a photographer! As Mark Twain once remarked, “Garrulous old people climb up on a soap box and tell the rest of us how they got there!” I’ll go ahead and plead guilty now for what I'm about to do, but I hope these things I'm sharing will have some lasting value for you, because these are five things I do know to be trueâ¦

1. The truth of Rod Planck’s quote: “Technique trumps equipment every time!”
The specific camera and lens used for any given photograph may be one of the least important factors that determines the success of your images! Far more important is the clarity of the subject, the effectiveness of the light, the arrangement of elements within the frame, (composition), and the specific conditions at the time of the exposure, all of theses factors carry much more weight! Even more important than even those factors is the story or message your image conveys! I believe a great image leaves the viewer moved, raises questions, or provides answers! No camera can do that, only you. We all love the gear, collecting it, and using it is so much fun, but cameras are only tools, tools for building things, building images.

The images above were all made with cameras that cost less than six hundred dollars. Top, glasses on the Bible with an Fuji X-10, middle, hubcap with pine needles with an iPhone 4s, and bottom, lines in a slot canyon, a Nikon P7000.

2. The true secret to becoming the photographer you always hoped you could be, only requires three things: years of study, years of practice, and perseverance when you fail (and you will fail, many times)!
In other words, when you fail, get back up, dust yourself off, and try again! Few people want to hear this, but hard work is the key that opens the door to photographic success. The rewards are far greater than the price of the hard work though. Jay Maisel said, “We only take pictures for two reasons⦠I want to show you something or I want to keep this for myself…” I’ve found very few of the images I’ve ever made that don’t fall into these two categories! When we share our images and the response is one of amazement or pleasure from the viewer, we've shown some one else our vision, and sharing our vision is always worth the effort. No amount of hard work is too much to allow you to enjoy this amazing craft!

Top, NFL game action shot, middle, sunset light rays Great Smoky Mountains N.P., bottom, single fall leaf on the forest floor.

3. Giving truly is better than receiving!
If you have been so fortunate to have received great talent, and then, keep it for yourself, you have missed a great blessing! I’m not sure that I’ve been gifted with great talent, but I’ve happily shared whatever I’ve been given with others seeking to learn! I can only speak from personal experience, but my greatest joy is seeing others share my passion about photography, and the wonderful subjects we have the opportunity to try to capture. I believe some of the most talented shooters we have today get their greatest joy in sharing their vast knowledge! There are many that meet that description, but Scott Kelby, Joe McNally, and Jay Maisel certainly are at the top of my list! If my name were ever mentioned anywhere close to that list, I would be proud indeed, but truthfully, that is not necessary for me. My joy comes from holding a camera in my hands, and attempting to capture the things that interest me! In giving the gift of photography, I have received the greater gift of sharing in others joy. When I look at the work of Jim Begley, Zack Arias, Richard Small, Matt, Moose, Brad, RC, and many, many other fine photographers, I share in their joy!

Top, Aerial photograph of the Daniel Boone National Forest in Kentucky, middle, Hudson name plate in Old Car City, GA, bottom, spices in a Paris market.

4.  The truth is, in the end, it will be the relationships that matter most!
Faithful believer, husband, father, grandfather, friend, teacher, these are my most important roles. I’m proud of my body of work, but some day when I’m gone, I’m one hundred percent sure that my relationships will be far more important than any of my photographs! A few years ago a very close friend died at too young of an age. He was a great photographer and I and all of his friends wondered what would become of his life's work, which was considerable; he had authored over 26 photography books! That led to my considering what would become of my work! After some time and a lot of thought, I came to the realization that my photography has been a means to an end. It has helped support my family and been a source of great happiness for me, but in the end will not be housed in a college library somewhere preserved for the ages. It's been great fun making the images, but they are just photographs. It will be the people that matter the most in my life.

Top, stream in Great Smoky Mountain N.P., middle, air cleaners Old Car City, bottom, my grandson's snow covered bicycle.

5.  Some people make more than a career out of their work… They make a difference.
That was on the cover of congratulatory card sent to me by a dear friend upon my retirement from Nikon. He wrote a personal note saying I’d made a difference in his life. I certainly hope that is true. My most important goal in life has been that I leave situations, and people, in a better place, than I’ve found them. How can a mere human being do that??!! Only by living with faith in someone far greater than yourself. Having the peace that comes from knowing how much God loves us! Then we must share that love with others who come into our lives⦠and, that my friends, is the greatest truth of all.

Top, aluminum skinned airplane tail, middle, Mesa Arch, Canyonlands N.P., bottom, medals on a red military jacket.

It is a great honor for Scott to share you guys with me, I hope something I've shared here will be helpful for you! Don't worry about what others think of your work, enjoy the process and rewards of being a photographer, there are many! Don't keep this craft for yourself, share it! I will only be truly successful, when my students exceed my abilities. My hope is that your photographic life be as rewarding as mine has been for me! Blessings!

Bill Fortney

You can see more of Bill’s work at, check out his classes on, and see him live at Photoshop World Vegas!

Let’s Get Inspired!

First, I want to thank Scott and Brad for having me back on Photoshop Insider as a guest blogger. It's an honor to be here, as well as an honor to "share the stage" with so many talented photographers.

Today I'd like to talk about an important element, to some the most important element, in photography: inspiration - how you can get inspired and how you can stay inspired. I cover that topic somewhat in my latest Kelby Training interview, but here I'd like to share with you the detailed list of my "Top 10 Techniques for Getting Inspired." Feel free to substitute the word "motivated" for "inspired."

Condensed down to just one word each, here is my Top Ten list: Steal, Search, Share, Join, Learn, Change, Travel, Enjoy, Look and Walk. I'll expand on those topics in a just a bit. In reading my list, keep in mind that if you play guitar or piano (as does Scott and yours truly), my "Top Ten" list also applies. In fact, the list applies, with a bit of tweaking, to all creative art forms.

Before we get going, however, I guess I should tell you about the Camargue horses pictures in this post. I took them during a recent digital photography workshop that I was co-leading in Provence, France.  All the images, taken with my Canon 5D Mark III and either my Canon 24-105mm IS lens or Canon 70-200mm f/4 IS lens, are pretty much strait shots, converted to JPEGs from my RAW files. All the images, however, are cropped. I feel strongly about cropping, as it gives us a second chance at composition - which is the topic of my Kelby Training class, Composition - The Strongest Way of Seeing.

Two more things about the images before I get to my "Top Ten" list:

First, you could say these photographs are "dumb luck" shots. Heck. I was standing in the water at the right time of day while these beautiful animals were running toward me (guided by riders who are out of the frame) at top speed. Basically, all I had to do was compose, set my exposure, allow my camera to focus - and shoot. Actually, you could say many images, even those by pros, are "dumb luck" shots. The thing is: "Luck favors the prepared photographer." So be prepared.

Second, seeing pictures of the Camargue horses by other pros inspired and motivated me to try to make good pictures of these beautiful animals.

Okay, let's talk about inspiration.

1) Steal!
Salvador Dali said, "Those who do not want to imitate anything produce nothing." I first learned of that quote in the book, Steal Like an Artist, by Austin Kleon.

One way to get inspired, therefore, is to look at the work of other photographers, and then try to emulate their work. If you succeed in your quest to "steal," that will inspire you to go on "stealing" and creating.

2) Share
Sharing your work, and ideas, on social media sites, such as Google+, Facebook and Twitter is a good way to get inspired. If other photographers like your work, you'll get inspired by their comments, which will inspire you to make more creative pictures ­- and to post more pictures. Even if you are an established pro, feedback is important. I'm always searching the web for new sites designed for photo sharing. is my latest and favorite.

Recently, I posted one of my Camargue horses pictures on PhotoExtract, and within a few days it was featured on the home page of the site - which was quite an honor.

Of course, a bad review on a social media site can be uninspiring. But if you are in this game of photography, you need to learn how to take the good with the bad.

3) Search
Searching and researching the work of other photographers is another way to get inspired. That's what I did before going to Provence.

I always suggest to my workshop students that they do a search on the masters of photography - Karsh of Ottawa, Irving Penn, Ansel Adams, Edward Weston, Jerry Uelsmann, Gordon Parks - to name a few. More masters can be found here.

Back in the late 1970s, I had the awesome opportunity while editor of Studio Photography magazine (and before some of you were born), to interview Yousuf Karsh, Arthur Rothstein, Andreas Feininger, Alfred Eisenstaedt, Francesco Scavullo - and several other famous photographers of that time. These men loved photography, which is different than someone who loves being a famous photographer (which is a trend today on social media). Search out the true masters. You'll get inspired by their work - as I did and as I am.

4) Join
A great way to get inspired is to shoot with other photographers. Join a photo workshop, photo walk, camera club or photo Meet Up group. Learn from the pro or leader. Share your shots on site and online. Get feedback. Look at the work of others, especially in the field so you can see how the other photographers are seeing. Remember: the more you put in, the more you'll get out.

If you have been on a photo workshop and have wondered why you were not getting good shots, this blog post may help: How Come I'm Not Getting the Shots?

5) Learn
"Learning is health," so the Buddhist saying goes. I truly believe that. Learn a new plug-in and see how that plug-in can help you awaken the artist within. Learn how to use Photoshop, Lightroom or ACR to expand the dynamic range of an image. Learn how to make a great inkjet print. Master daylight fill-in flash, painting-with-light or EDR. EDR, in case you were wondering, is my own name for HDR, which you can read about in this post: Goodbye HDR! Hello EDR?

6) Change
"When you are through changing, you are through." - Bruce Barton

Change is good - and inspiring and refreshing. If you are stuck in a rut, get some inspiration by trying a different type of photography or by experimenting with different digital darkroom techniques. Challenge yourself. If you meet and exceed that challenge, you'll be inspired and motivated to try new things.

If you think you can't change, think about this quote: "If you think you can, you can. If you think you can't, you can't."

Have enthusiasm for all that you do - new and old - and inspire others - which is actually a good way for you to get inspired. "Nothing great was ever accomplished without enthusiasm." - Ralph Waldo Emerson.

7) Travel
Traveling to new locations is a wonderful way to get inspired. You don't necessarily need to travel to the other side of the planet to get inspired, but that can surely help. Making a trip to a nearby city or park can also be a source of inspiration, too. Wherever you go, set a specific goal, perhaps to come away with a series of black-and-white images. With that goal in mind, you'll see and picture your world in your own unique way, which is kinda cool.

8) Enjoy
Here's yet another quote, this one by my good friend Hal "Bull" Schmitt, a wonderful motivational and inspirational speaker, as well as a former Top Gun instructor. "If you are not having fun, you are doing something wrong." Take joy in all your photography - and in all you do. You'll be surprised at how your attitude affects your images.

9) Look
For photographers, there's a big difference between seeing and looking. (For musicians, there is a big difference between hearing and listening.) When you are out shooting, look for images. The more you look, the more you'll see picture possibilities. Don't only look for interesting subjects, look for good light. It's often light that can make the difference between a snapshot and a great shot. When we were photographing the horses in Provence, positioning the horses in good light was a main objective.

10) Walk
"If you are seeking creative ideas, go out walking. Angels whisper to a man who goes for a walk." - Raymond Inmon

I'll leave you with that quote and concept because it says it all . . . and because I am going for a walk.

You can see more of Rick's work at, and follow him on Google+, Twitter, and Facebook!

Photoshop World – Early Bird Special Ends TOMORROW!
If you’re going to Photoshop World in Las Vegas, make sure you register by tomorrow, August 2, to save $100 on registration! Early Bird registration ends tomorrow, so sign up before it ends to take advantage of this offer. Just by registering for the conference, you’ll also be receiving a 12-month subscription to the full Adobe Creative Cloud! You’ll be getting not just Photoshop, but Lightroom, Illustrator, InDesign, Dreamweaver, After Effects, Premiere Pro, Muse, Encore, and all of the other applications from Adobe for a full year! While you’re registering, make sure you book your stay at the Mandalay Bay Resort & Casino to stay where the instructors stay!

Leave a comment for your chance to win a full conference pass to Photoshop World!

What Makes A Great Sports Photo with Peter Read Miller
Shooting sports is messy. We all struggle with the same issues and ask the same questions. Where are the best shooting positions? What lens should I be using? How do I know which photos are any good? Join legendary sports photographer Peter Read Miller and Scott Kelby to find the answers to all these questions and more in What Makes A Great Sports Photo on! Peter and Scott go through the particulars of shooting many different types of sports, ranging from football to basketball and swimming to volleyball, as they discuss and dissect what makes a great sports photo in each specific environment. You'll learn the key elements that separate the winners from the losers based on Peter Read Miller's 30 years of experience covering sports all over the world.

Leave a comment for your chance to win a free rental of this class!

Kelby Training Live
Want to spend a day with Scott Kelby, Joe McNally, or Matt Kloskowski? Check out these seminar tours!

Shoot Like A Pro with Scott Kelby
Aug 16 - San Antonio, TX
Aug 21 - Indianapolis, IN
Aug 27 - San Jose, CA

One Light, Two Light with Joe McNally
Aug 7 - Charlotte, NC
Aug 9 - Pittsburgh, PA

Lightroom 5 with Matt Kloskowski
Aug 2 - Hartford, CT

Lots more dates have been added for the rest of the year, so head over to the Kelby Training Live site to get the full schedule! And leave a comment for your chance to win a ticket to one of these events!

Secrets of Great Portrait Photography by Brian Smith
Celebrity portrait photographer Brian Smith was here yesterday as our guest on The Grid, and he left an extra signed copy of his book Secrets of Great Portrait Photography for us to give away! Leave a comment for your chance to win a copy, or go ahead and take advantage of this week’s Peachpit eBook Deal and get it at 40% off!

Photoshop World Ticket
– Mel Carll

James Schmelzer Class Rental
– Irhad Babic

Kelby Training Live Ticket
– Debi Buck

If you’re one of the lucky winners, we’ll be in touch soon! Have a great Thursday, and don’t forget to sign up for Photoshop World today to save $100!

Miami celebrity portrait photographer Brian Smith

[Note from Brad: This is the first of four guest blogs from newer Photoshop World instructors in the weeks leading up to the conference. We thought you might like to get familiar with them beforehand if you’re not already, so we hope you enjoy this series!]

Not every picture is worth a thousand words. The value of an image depends on how much you give it to say.

Conceptual Portrait Photography is creating story-telling portraits that say something about your subject. I'm very excited to join the faculty of Photoshop World in Las Vegas this September 4-6 where I'll be speaking about creating story-telling Conceptual Portrait Photography. In the mean time, Scott and Brad have been kind enough to hand me the keys to O'Kelby's Pub for Happy Hour Wednesday. So grab a pint, slide up to the bar and enjoy a few appetizers.

Darnell Dockett photographed for Sports Illustrated

Concepts come from many different places. They can be yours or they can come from the creative director, art director or photo editor. They can be based on the subject's latest movie, project or book. Sometimes they come out of collaboration with the subject and occasionally you just have to pull them out of thin air on the spur of the moment.

Let's start with a concept that I was hired to shoot. Sports Illustrated assigned me to photograph Florida State defensive end Darnell Dockett in a cemetery for their Halloween issue.

I pictured something like the nighttime graveyard scene in Michael Jackson's Thriller video. When shooting college or pro athletes for magazines, you rarely have control over when you'll be able to shoot them. The only time Dockett was available was 3pm in the afternoon. If you've ever been in Tallahassee, Florida in October, you know that harsh afternoon sunlight looks nothing like the ghoulish evening sky we were after.

The key to pulling off the concept boils down to problem solving. We hired an assistant in Tallahassee and put him to work finding the funkiest old cemetery in town.

"Day for night" is a cinematic term for faking a nighttime shot during the day. We chose a spot in the cemetery that would be in full shade so I wouldn't have to fight the sunlight. To give a "Thriller"-esque feel to our daylight shoot, we rented a generator and fog machine.

Using a stand-in for Darnell until he arrived, we pre-lit the shot with three Profoto 7B strobes. The main light was from a Profoto 7B with a beauty dish on the right. A second 7B strobe head with a zoom reflector was just off the ground on the left side of the shot to light up the tombstone on the left and also put a small highlight on Darnell's helmet. A third 7B with a zoom reflector was placed on the ground behind the tombstones to backlight the fog. The bright blue sky was underexposed three stops and white balance was set to tungsten to give the photograph a nighttime feel.

Bill Gates photographed for Business Week

The small stuff can make or break a shoot. Styling is the polish that really makes your concept sing. Back in the early 90s, Business Week called with a cover shoot for Bill Gates. Their concept was to shoot Gates as "Master of the Technology Universe" posed in front of a starry night sky backdrop - a bit over the top - but what the hell, it’s a cover.

Back in those days Gates was never photographed in anything but his trademark button-down shirt and sweater vest, which doesn't exactly scream master of the universe. My wife Fazia, the stylist on our shoot, pulled out a black turtleneck for Gates figuring if we could convince him to wear it, the look would be a better match for the magazine's concept. Gates' assistant was positive he wouldn't wear the turtleneck, but she took it with her anyway. Fifteen minutes later Gates showed up in the black turtleneck and did everything I asked without a word of complaint.

Gates never adopted our look, but a few years later his archrival Steve Jobs didâ¦so maybe Apple was finally able to steal something back from Microsoft.

Fly-Sci photographed for Eating Well

Illustrating a small subject on a large scale requires some photographic trickery. Sometimes the best thing to do is turn to your subjects for help. I was at a loss for how to illustrate this story about scientists who irradiate fruit flies, so I asked them for suggestions. When they showed me a slide they use in their lectures, the wheels began to turn. Images of brilliantly bad 1950’s Sci-Fi B movies started to run through my brain. I asked if they had a room with a projector, and they led me to a lecture hall with a wall-sized projection screen. I asked the scientists to don their lab coats and stand in front of the screen so they'd be illuminated by the projected slide. Their faces were lit from below with a little burst of light from using strobe heads fitted with 5-degree grid spots. The color came from cross-processing color negative film as chrome, producing the weird blue/orange shift.

Gatorade Inventors photographed for Sports Illustrated

Group shots can be boring, but you can add interest if you choose a location and props that help explain what your subjects do. Sports Illustrated was gathering together the Gatorade inventors at the University of Florida and gave me what I love bestâ”an open assignment to do anything I wanted to do.

The Gatorade inventors are legends on campus, so when I asked to shoot in their old lab, the university quickly agreed. When we arrived at the old lab, we started clearing out the clutter, and then brought in a bunch of laboratory glassware from the adjoining lab. We filled the glassware with a special, extra-strength Gatorade mixed from powdered concentrateâ”about four times the normal strengthâ”until it practically glowed neon yellow. I wanted the lighting to read as real, yet be prettier than actual overhead fluorescent lights, so the shot was lit with one big Octabank above and to the right. I gave this a blue tungsten white balance, which looked more flattering on the scientists than the greenish color cast you get from fluorescent lights.

When the inventors arrived, we dressed them in lab coatsâ”arranging them from front to back to give the photo depthâ”handed them flasks of our super-strength Gatorade-on-steroids, and let them enjoy their roles.

The Bee Gees photographed for Entertainment Weekly

My favorite assignments are the one's where I have a clean slate to shoot whatever I want. It's a fun challenge narrowing "everything" down to a manageable idea.

When I got a call from Entertainment Weekly to shoot the Bee Gees during their comeback tour, my first call was to their manager who offered up their recording studio as a location. From a historical perspective, the studio was interesting, but visuallyâ”not so much. Instead, I asked about shooting at one of their homes in a room filled with their gold records, but their manager swore no such room existed. Not one to let my ideas get shot down without a fight, I decided to create a room filled with nothing but gold records. I headed to Home Depot for paint and materials to build the set while my wife and stylist, Fazia, hit the thrift stores, where she picked up 100 LPs at 50 cents a pop.

After two days of building and painting the set, the Brothers Gibb showed up in an all-black wardrobe as requested and acted like true pros throughout the shoot. When I explained that the concept was based on a room that I thought they should have in their homes, they laughed and said, "Yeah, we'll have to think about that."

I'm often asked if it would be easier just to shoot subjects on green screen and add the background in post. Sure you can do that, but having a set allows your subjects to get in the mood and interact with the props – plus you'd miss the fun when the subjects show up and realize they're being photographed by a crazy person.

The Amazing Randi photographed for Esquire

The best idea in the world is worthless if you can't convince your subject to play along. Esquire magazine assigned me to shoot "The Amazing Randi" who'd been awarded a MacArthur Grant for exposing psychic frauds from faith healers to spoon benders. I'd shot Randi before, which usually makes things easier but also raises the stakes a bit because you always want to outdo what you did the last time. Plus this was Esquire, for God's sake.

I wanted to do something this time that would be worth a second look. I came up with the idea of making him disappear. When I got to Randi's house for the shoot, I explained my idea to him, but he quickly shot it down as the dumbest idea he'd ever heard. I asked him to wait to see it before making up his mind, and he trusted me enough to give me a chance to show him what I had in mind before passing final judgment.

Seeing is believing, so I set up my camera to show him a test. To get the effect I wanted, I shot an old-school double exposure on a single sheet of Polaroid. The first exposure was lit with a strobe with a grid spot that froze an image of Randi's face, shoulders, and legs. So as not to disturb the position of the chair, I asked Randi to get up carefully and then made a second exposure with only tungsten spots and candlelight to open up the areas that were in shadow in the first shot, thus allowing Randi to "disappear."

When Randi saw the Polaroid, he loved it! No Photoshop tricksâ”everything was done in-camera; there was no need for post. We quickly shot four rolls of film and were done. Sometimes the hardest part of the shoot is figuring out how to "sell" your idea to your subject.

Gloria & Emilio Estefan photographed for People en Espa±ol

One of the first shoots I did after moving to Miami was to fly down to Mexico to photograph Gloria Estefan and the Miami Sound Machine for The Miami Herald. Gloria and her husband Emilio and I became friends on that trip, and over the next decade, I photographed Gloria many times for many different magazines.

People en Espa±ol called looking to do something special of Gloria and Emilio for the magazine's tenth anniversary issue. I thought back to an idea I'd pitched years before - shooting them in black-and-white with the feel of a 1950s Havana nightclub. We never got a chance to shoot it and this seemed like the perfect time. People en Espa±ol's creative director Herman Vega loved the idea and agreed it should run in black and white.

The shot was very simple, or at least as simple as a shot with a grand piano trucked into a studio can get. To complete the look, we brought in a vintage 1950s microphone and wardrobe. A smoke machine added a smoky, jazz club atmosphere. Lighting matched the retro look: No soft lights were used, only Fresnels and other hard lights.

Hope to see you all at Photoshop World in Las Vegas this September 4-6. In addition to my talk about conceptual portraiture, I'll also speak about ways that you can turn personal projects into jobs. You can Save $100 if you register by August 2nd - so do it TODAY! Photoshop World is three great days packed full of intense training in Photoshop, Lightroom and photography lighting techniques. This year is the greatest deal ever! With your paid registration to Photoshop World Vegas, you'll get an entire year of the Adobe Creative Cloud Free!

Come see me there!

Turning Your Personal Photography Projects to Profit
Wednesday, September 4, 2013
2:30pm - 3:30pm | Bonus Classes, NAPP Expo Theatre

Your best work is the work that comes from the heart. Learn ways that personal photography projects can land you jobs you'll love to shoot. I'll talk about ways to maximize the impact of your projects though blogs, promos and social media to generate work.

Conceptual Portrait Photography: Selling Your Ideas
Thursday, September 05, 2013
10:45am - 11:45am | Photography Technique

I'll share the way I comes up with concepts for portraits of the famous and infamous. Hear my tricks about how to sell those ideas to your subject and client. You'll hear the behind-the-scenes stories of how we pulled off conceptual portrait shoots for magazines like Esquire, GQ, Time, Sports Illustrated and ESPN the Magazine.

Miami Photographer Brian Smith photographs iconic portraits of Hollywood's A-List stars and Fortune's 500 for hundreds of magazines including Time, Sports Illustrated, ESPN the Magazine, Elle and GQ. He's a Pulitzer Prize-winning photographer and author of Secrets of Great Portrait Photography and Art & Soul: Stars Unite to Celebrate the Arts. See more of his work at Brian Smith Pictures and follow his photo blog, Facebook and Twitter .

Photoshop World Webcast – TONIGHT!
Be sure to tune in tonight at 7:00PM ET to get a glimpse of what’s going to be happening at Photoshop World Vegas! The Photoshop Guys will be showing you what they’re teaching at the conference, and we’ll also have tutorials from other instructors! If you have questions, we’ll be talking to you in the live chat and answering them on air. We’ll also be offering an additional discount to people who register during the webcast, and we have some free stuff to give away (including tickets to Photoshop World), so register now to be entered into the drawing for those!

It’s all happening at tonight at 7:00PM ET, so we’ll see you there (invite your friends too)!

Studio Photography Techniques Using Constant Lighting
Join Master Craftsmen Photographer James Schmelzer in Studio Photography Techniques Using Constant Lighting as he guides you through the transition from strobes to using constant lighting sources. Constant lighting gives us the ability to better read the lighting on the face. James starts off with an introduction into lighting theory, then takes you through the step-by-step process of setting up various types of constant lighting sources, and ways to create different effects with some of the lights that are available today. Constant lighting sources make it fun and easy to experiment, and you'll leave the class feeling inspired to try some of the techniques in your own photography!

Leave a comment for your chance to win a free rental of this class!

Kelby Training Live
Want to spend a day with Scott Kelby, Joe McNally, Ben Willmore, or Matt Kloskowski? Check out these seminar tours!

Shoot Like A Pro with Scott Kelby
July 29 - Colorado Springs, CO
Aug 16 - San Antonio, TX
Aug 21 - Indianapolis, IN
Aug 27 - San Jose, CA

Photographic Artistry with Ben Willmore
July 22 - Cleveland, OH

One Light, Two Light with Joe McNally
July 31 - Virginia Beach, VA
Aug 7 - Charlotte, NC
Aug 9 - Pittsburgh, PA

Lightroom 5 with Matt Kloskowski
Aug 2 - Hartford, CT

Lots more dates have been added for the rest of the year, so head over to the Kelby Training Live site to get the full schedule! And leave a comment for your chance to win a ticket to one of these events!

Free Cross-Processing Lightroom & Photoshop Preset Pack from Nicolesy
Nicole S. Young
, a.k.a. “Nicolesy”, is giving away a free preset pack for Lightroom and Photoshop over in her store! And, as a bonus, her presets also contain an action set for Photoshop CC users, thanks to the new Camera Raw filter. The preset pack will be a FREE DOWNLOAD through Sunday night, so head over there soon to get your copy. And, while you’re there, if you see anything else you like in the store, Nicole has offered a 20% discount code for you to use on all products, good through July 31st: KELBY20

Photoshop World Ticket
– James Minns

Zack Arias Class Rental
– Banh

Kelby Training Live Ticket
– Mark

If you’re one of the lucky winners, we’ll be in touch soon! Have a great Thursday, and we’ll see you tonight at 7PM ET for the Photoshop World Webcast!