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Very excited to be announcing our first conference for the year, and it’s a doozy!!!! We just announced it to KelbyOne Members last week, and the sign-ups are through the roof, which is really exciting. Check out the short trailer below for more details. 

We would love to have you with us for the conference (and the pre-conference session the day before). 

Here’s the link to grab your ticket today at the early-bird discount price. Hope you can make it. :) 


It’s #TravelTuesday and I, Dave Williams, am here again! This week I write from northern Norway where the northern lights are dancing over me as I type and I hear the sound of reindeer outside among the trees. I’ll show my view on my YouTube channel on Sunday if you want to see.

This week I want to share a rather peculiar trick to help you to see light when shooting, if it’s something you’re trying to learn. I’ve written before about how to read a Histogram, which apparently I wrote while on an airplane flying to Orlando one day, and it’s a key skill we should have as photographers. Interpreting a chart on a screen versus seeing light for real are two different things, though. So here’s the strange trick: –

First off, before you do anything, known that to do this effectively you must be shooting raw! That way you can properly adjust in post. You’ll see why in a second…

Here’s a hairy highland cow. You’ll (hopefully) immediately know that the colour is totally wrong. Well, that’s the trick! When we shoot outside we’ll usually have a warm White Balance. Keep that info in your mind while I also say this: When we look at our preview screen we often look at composition and colour first and while we’re learning to see light, we may not notice it.

If we shoot in a peculiar White Balance, such as Tungsten or Fluorescent when outside or Sunny when inside, we’ll knock the colour out and start to see the difference in tones rather than the tones themselves. We’ll see the light and shadow far easier because we’ve eliminated something in the shot – the correct colour. We can fix the White Balance in post because we shot raw, just like this: –

This is literally the strangest photo tip I’ve ever written, but please trust me, it works! It will help you to see light on the preview screen when shooting if you’re still learning to do so.

I’m going to get back to shooting the aurora now.

From Norway, much love

OK, technically this is a Photo Tip Friday, and I realize that today is Monday, but I get special dispensation because tonight is the College Football National Championship, and once again, my Alabama Crimson Tide is in the championship, so it’s a special day, and anyway (#rolltide), this is such a great tip I wanted to share it here. It’s from pet photographer Alex Cearns, and it’s so right on the money. Check it out below (it’s just 60-seconds).

Such a great, relevant, and timely tip as we kick off a new year. If you want to learn more from Alex, here’s a link to her latest online course called “how to ignite your photography business” at KelbyOne.

Here’s wishing you a kick-butt Monday, and here’s to a big Bama win tonight!


It’s #TravelTuesday and I, Dave Williams, am here as always. This week I write to you from Lofoten in northern Norway. I’m on a mission to capture the northern lights while I’m here, amongst other things, and so far it’s going pretty well. I had to bunker down for a couple of days because a polar storm rolled in, but just as it cleared I got a solar storm. Perfect timing!

This week I want to evoke your mind and get you thinking about why you love photography. I know that many of you will have photo-centric New Years’ resolutions, so hopefully, this will help a little.

Here’s a shot of me and Erik ‘the rocketman’ Kuna in Germany getting our waterfall shots on point. We’re both in pretty much the same spot but ended up with different images, and this leads to the point of today’s post.

For me, photography is many things. One of those things, and perhaps the most important, is that I really enjoy showing the world in the way I see it. I was talking to Scott about this some years ago and I said to him that one thing that resonates with me is the phrase, ‘lend me your eyes and I’ll show you what I see.’ He said it made him think of literally plucking someone’s eyes out, and I get that, but the subtext remains the same. It’s the amazing power to convey my vision through photography. I can rock up at a location and put my own spin on it, capturing a moment in time and a place in space and, from the capture through to the edit, I can put my spin on it. It’s a combination of reportage and art.

So what is it for you? What do you enjoy about photography? There’s something to think about today as 2022 starts. With the knowledge of what it is about photography that you like, build some goals and get out there and achieve them!

Much love


This is a great little tip, on a cool little feature I’ll bet most folks didn’t even know was in Photoshop, and it’s from our friend and KelbyOne instructor, British Superstar Dave Clayton. Check it out:

Thanks, Dave!

It’s good to be back!

My holiday break is over (and it was epic), but it’s great to be back in the saddle here with all of you once again. I’ve got a lot of awesome stuff planned for 2022 and I’m so glad to have you stopping by now and then. Lots of fun stuff to share this year. :)

Here’s wishing you a great Monday, and a safe, happy, healthy year to come! :)


I’m not talking about pixels… I’m talking about life resolutions!

It’s #TravelTuesday and I, Dave Williams, am here as usual. Today I write to you from Lofoten, Norway, where the weather is a little warmer than it was last week in Lapland but still below freezing. The problem with the weather being slightly warmer is that the northern lights get hidden by the clouds. Still, there are some epic views to be had, just like this one from last week.

I’ll be posting more shots from my Due North adventure on Instagram periodically, but today isn’t about self promotion so let’s get back on track.

At the end of every year the subject of New Years Resolutions comes up. It’s a time for reflection as well as for forward planning. We can apply everything we would for a life-centric resolution to our photography, so let’s look at making plans that stick with our photography.

More than half of all New Years Resolutions fail, according to multiple sources. For this very important reason, we have to make sure we pick the right resolution that we will be able to uphold and adhere to. Think of it as setting an achievable goal rather than as a resolution and hopefully that’ll keep you on track. It must be specific because if we elect a to set a resolution that’s too vague it’s hard to see when we have it in our sights and when we don’t. In my past life there was an annoying acronym that is transferrable to this situation, and that acronym is ‘SMART.’ Our goals, or resolutions, should be: –






If we set ourselves a New Years Resolution that fits within this framework we are statistically far more likely to achieve it.

Perhaps your resolution has to do with expanding your photography business, or refining your portfolio. Maybe it’s all about education and growth, or maybe moving laterally from there, it’s about personal projects. Maybe we need a new marketing strategy, social media growth, a new website, there are countless personal and professional goals we can set ourselves.

My New Years Resolution this year is to start putting the lens cap on my lenses! It’s a simple one, but it’s a bad habit I have and I should really start doing it! Whatever yours is (or are) I wish you the best of luck, but I’ll also quickly finish by saying this. Luck is what happens when preparation meets opportunity. Essentially, we create our own luck.

I hope you’re all having the best time, and I wish you a Happy New Year, and I’ll catch you again in 2022!

Much love