Posts By hybriddave

Thanks for the warm welcome and all the feedback from my first post last week! The suggestion was to throw down the hashtag #HybridDaveTuesdays and I’m ok with that ;)

I’ve been shooting for a long time. Since I was 14, in fact. I dreamed of being able to take awesome photos and I was playing around with an old Olympus digital point and shoot 1.3 Megapixel monstrosity until my parents finally realised and got me a Nikon SLR. I played around for years and years before deciding I wanted to take it further, and then the realisation that it cost an absolute fortune as a hobby pushed me to figure out how to make it pay for itself. The transition from hobby to business was ambitious and challenging, but persistence paid off and I learned a lot of lessons along the way which I’d love to snip up and share today. I’ve gotten a lot of really good advice from some really smart and creative people, and we’re all in this together!

Sidetone – This post doesn’t include a sales pitch or affiliate link. I’m just sharing the love because I’m 100% in the “community over competition” squad. Go KelbyOne!

Here is my best advice for new photographers:

Myself with Scott and Peter in London
Myself with Scott and Peter in London

Shoot with other photographers

I cannot stress this enough. Make friends with strangers! Like I said, we’re all in this together. Sign up for photo walks, meet up with people you see online, take photos of your mates, take photos of strangers, take workshops. Honestly, take every opportunity. You will learn so much about how to shoot, how other people shoot, how to network and connect, just get out there and get involved in the photography community. Don’t be afraid!

Find your niche

This is important. Can you name a famous photographer who doesn’t have a specialty? No. Can you name a famous photographer who is very specialised? Of course! There’s a reason for that. There are a LOT of photographers out there in the big, wide world, and subsequently, you aren’t competing on the quality of your photos alone, nor on your price, nor your website, but the WHOLE LOT plus your personality. You may be good, but a LOT of people are good. Your personality is portrayed through your photos, and your niche is your special little area of interest. For me, it’s travel. Even still I’m thinking of changing my genre because that’s very broad. I love to shoot the world as I see it, including its nature and wildlife, its landscapes and people. So what do you want to shoot? Fashion, Architecture, School, Underwater, Equine, Wedding, Food, Aerial, Landscape, Concert, Medical, Baby, Fine Art, there are just so many categories with varied markets out there, so make sure you love what you do and that it fits, so that within that market you can sell YOURSELF and let your photo sales follow.

NB – Note how much stress was placed on that section!

Invest in yourself

Never stop practicing! As I just said, you are selling yourself for a large chunk of this business. I’ve sat and endured hours of tedious YouTube videos just to find out how to do something, but by far the better option is to spend a little bit on some online classes or live workshops and seminars. And it really is an investment. There’s no substitute for being in an audience watching an awesome, talented professional delivering their knowledge and demonstrating their skill in person. It’s a commitment of time, energy, cash, but it’s totally worth it! I wouldn’t hesitate at doing it all again. It helped me to grow into who I am.

Find your squad

Your network. Your tribe. Your connections. Your peers will help you grow and learn, and you’ll reciprocate and help them too. You’ll learn things, you’ll meet people, You’ll pick up clients, you’ll be inspired, and you’ll make friends! If I didn’t have the squad I wouldn’t be anywhere even close to where I am. It’s the advice, inspiration, and criticism that helps you learn from your mistakes and you perhaps wouldn’t have known you made them without the squad there!

Know when to invest in your business

When it’s time to do it, you’ll know. Camera gear can cost a bomb, and I’m absolutely not telling you to go and start wildly throwing cash around, but when it comes time to invest in gear, insurance, websites, registering a company, sample products, you’ll know and you’ll see the benefits of the fiscal investment when you’ve nailed all the other points in this post. If you want to be successful you’ll need to do it right, and similarly, when it’s time to be successful you’ll be in a position whereby these things become a necessity. We’ve all read posts on why photography is so expensive, we know the investment behind our images. Just time it right!

Be prepared to work until you cry

Photography isn’t a 9-5. To get the return I put in the hours, and it was a bit of a shock to my system when I was spending all my free time building a website, pushing my social platforms, learning and studying the art, spending out on new glass, and then having no return turn into a few quid (substitute: dollars) and plateau there for a while and trying to figure out why I wasn’t rich yet! If you follow me on social media you’ll know that I put in the time far outside of ‘normal’ working hours, no matter what time zone you’re looking at me from! It’s this dedication and commitment that pushes growth. If you’re seen to be busy, and I mean truly busy rather than just loud on social media, you’ll feel the growth. Personally, on a foreign trip I’ll be up before dawn to shoot the sun coming up, still shooting throughout the morning during the nice light, fuelling up on energy and moving locations, answering e-mails, checking and double checking the evening plans, then shooting again through the afternoon and evening all the way through until it’s dark again, and then some! I might not be at work at 8 am on a Monday, but I may well be working 16 hours a day for 5 days when I’m away on a trip. It takes self-discipline to stick to the schedule I set myself, it hurts, but the satisfaction levels on completion of the project (and when seeing the sales come in!) are through the roof. It’s a job, but I’d do it if I didn’t get paid, so that means it isn’t work.

Be good at what you do

I was never very confident, and when I started doing paid shoots I was so worried that I wasn’t worth the money I was charging. It’s taken some effort to change my mindset to believe in the amount on the bottom of the invoices I send out, and the key points are that your confidence is a cycle. If you don’t feel confident, you won’t be seen as confident. If you act confident, you will be seen as confident. This perceived confidence will boost your actual confidence, which will allow you skill to shine through. Bottom line, if you act confident then you will become confident. Don’t think of it as a dream, think of it as a plan. Make that plan come to life, love going to work, and charge what you’re worth!

Me in Iceland - My favourite place on the planet
Me in Iceland – My favourite place on the planet

We’re all in this together

Much Love,
Dave

[A note from Scott: I’m excited to introduce you to my friend and colleague Dave William, who’ll be writing a column here on Tuesdays on the blog. Please give him a warm welcome and make him feel at home here with the crew. So glad to have him join our ranks. – SK]

I’m Dave Williams, a photographer from London, England, and I specialize (note the American spelling) in travel photography. I appreciate that saying ‘travel photography’ is extremely broad, but that’s what I love about it! I can go out and shoot nature, wildlife, people, landscapes, cityscapes, it all fits the category and it pushes me to challenge myself from time to time and allows me to get out and see the world.

I go by the stage name of Hybrid Dave, let me introduce myself. I am one-half of Hybrid Photography, an Instagram influencer, a Getty Images contributor and ambassador, a Lonely Planet contributor and a member of various professional organizations. You can find me on social media by searching for Hybrid Dave.

Apparently I was the subject of a meeting in the KelbyOne offices when there was a space to fill here on the website, and I’m so happy that I was asked to fill that space because throughout my journey so far in photography from the age of 14 when my dad got me the Nikon SLR for my birthday that I so desperately wanted (I’m now 32) I’ve sought inspiration, guidance and education from far and wide By far the best source for me has been Scott and his books, and the awesome team of educators at KelbyOne.

You may have seen my tutorials online before or in KelbyOne’s Photoshop User Magazine, and you may even have inadvertently seen my work in any number of places including Lonely Planet, National Geographic, Time, or even on billboards or in newspapers. From now on you’ll also see me right here every Tuesday on ScottKelby.com blogging for you all from across the pond! I’ll be sharing my favourite tips and tricks, some insider secrets, and perhaps a little bit of my own personal opinion on photography and Adobe Photoshop. Every week I’ll show you how I push the limits of what I have available to reach maximum potential in the highly competitive photography industry, how I make the most from it all in travel and wedding photography, and how to grow. I’ll provoke you with my thoughts and share skills with you wherever I can.

 

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In today’s post, I’ll kick things off for you with a mini tutorial combining Adobe Photoshop with Instagram and show you how I make the most of Instagram’s new ‘multiple photo’ feature to showcase panoramic photos in a way that was never before possible on this social media platform.

Here’s a link to the shot on my profile if you want to explore how it feels, and here’s how to do it….

First off, we need to select the right image to make this work best for us. A good panoramic image for this technique is one which results in featuring a point of interest within each of the frames so that on each swipe the viewer has something engaging them to keep going. I’m going to use a shot of an awesome classic car dash which I found whilst wandering an artsy, bohemian district of L.A. with Peter Treadway and Stephanie Richer whilst we had a bit of downtime from shooting a wedding in the Agoura Hills.

 

start

 

We start by considering the math of the panorama. In a multiple shot post on Instagram you have to use the square format, so we need to break the image into perfect, equally divided squares. The width of each crop, therefore, must equal the height of the overall panorama, therefore the overall length must be a multiple of this height in order to seamlessly blend when the viewer swipes through. Keeping up?

We’ll take our shot and crop it to this criteria, which in this case is 7200 pixels wide by 2400 pixels high, resulting in three equal squares. Because the detail of the dash, which is what we want to feature in this shot, is in the top left portion of the photo we select the top left as the anchor point in the ‘crop’ dialog box once we’ve input the size of the crop, before clicking OK.

 

step1

 

The result is this, which we now need to break into three.

 

step2

To do this we’ll use the Crop Tool again. Select the Crop Tool but this time set the width to the same as the height, which is 2400 pixels in this case, and set the anchor point to the left.

 

step3

The result is a square crop of the left of the panorama, which we can save under a relevant name. Once saved, simply go back by hitting CMD+Z (Windows: CTRL+Z) to step back to the whole panorama.

 

step4

We need to repeat what we’ve done but select the middle square, so with everything as it was before except for the anchor point now being in the center, crop the image again.

 

step5

And finally, to get the right-hand square, we crop the panorama one last time but with the anchor point set to the right.

 

step7

Now we have three square images which we can send over to our phone and upload to Instagram. We need to use the ‘Multiple photos’ icon and select the three photos from our gallery in order from the left square as number one to the right square as number three.

Now it’s complete and our viewers on Instagram will be able to swipe seamlessly through a panorama in a way never before possible on Instagram, giving us an edge over the competition with a cool trick that’s only just beginning to be used. I haven’t seen this used more than a handful of times, but since I posted and began to write this little tutorial I’ve noticed that @NatGeoTravel have posted a beautiful panorama from Italy, so get in there while it’s still hot!

Much love,

Dave

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