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  • Posts By Brad Moore

    OBJECTIFY YOURSELF
    Enter my world cautiously, for all is not what it seems, and behind every image, there is always more than a single truth. We’re living in a world consumed by fear of the truth—but is there really such a thing as “the truth” anymore—especially in visual terms? It is fear of the unknown that causes people to judge and criticize—fear of an illusion created by our own experiences and teachings. One individual’s perspective may not be the same as another’s, because we process and interpret visual stimuli in a variety of ways. Thus, what is reality, if not a collection of diverse perspectives?

    Now that I’ve got the exposition out of the way, allow me to introduce myself. My name is Gisela Calitz, and I like to create worlds that viewers can explore, fantasy realms where—even if just for a fraction of a single second—everything is perfect. These ethereal worlds are my personal attempts at escapism, snippets and daydreams, where anything and everything is possible and dreams can become realities (even if just in print). Sometimes, I find there are surprising amounts of people who share my love for these ethereal fantasies, which is why I do what I do. So, I guess the logical question from here would be, what exactly do I do?

    I’m a high fashion advertising and editorial retoucher. Generally, we make a lot less money than our everyday advertising counterparts, but I guess if I were in it for the money I would’ve been a doctor, or a lawyer. Case closed. I fell in love with the industry at an early stage in my life and have not looked back since. I thrive on working with people who are stimulated by fantasy and all things whimsical in nature, and I strive to highlight these elements in everything I do. Sometimes, I get lost in an ocean of colour and light; sometimes my work feels like a lucid dream, and I don’t want to wake up.

    Now, I’ve come to a point in my career where I’ve embraced the parallel between what I do to make a living and how I live life. Like life, the journey of an image through various editing suites (whichever they may be), involves a series of choices, each of which has its own set of consequences. And just like life, these choices need to be approached with a certain degree of forethought and caution. In the end, tools like Photoshop and Lightroom are just that: tools. But it’s the human on the other end of these tools that is instrumental in the progression and, eventually, the execution of a quality image. I’m that human on the other side.

    In Photoshop, as in life, there are a myriad of approaches at your disposal. There are technical retouchers and artistic retouchers, just like there are doctors and surgeons. Sure, they may use some of the same tools, but the end results are often vastly different. In my line of work, experimentation is crucial in discovering the ideal creative process. That’s why I’ve spent a large deal of my life experimenting. I’ve chosen to do things my own way, opting for a totally unique route—the road less travelled, so to speak. The results… well, I think they speak for themselves really.

    It all began a few years ago when I was studying design and working as model. I approached a photographer I admired to do a design project on his work. No holding back. We began collaborating on more projects, and so my love for retouching blossomed. From there, it developed so rapidly it consumed me entirely.

    Active Lifestyle Photography with Erik Valind Get up and moving with Erik Valind in his latest class on active lifestyle photography! Lifestyle photography is all about capturing believable moments and showing that ideal reality in an image. When done right it should make you want to jump into the photograph and join the people in the picture. In this class Erik takes you through the basics of planning for your shoot, doing your research, and selecting your gear, and then moves through a variety of locations and activities to demonstrate how it works in the real world. Working with natural light, reflectors, studio strobes, and speedlights, you’ll get a good handle on how to tailor your lighting to fit the mood of the scene, so you can capture those hero images showing the peak of action. Click here to watch the first lesson of…

    Hey, I'm Courtney and I'm a commercial beauty photographer located in Los Angeles. I was pretty excited when Brad asked me to do a guest blog, simply because I respect the Kelby Blog and its audience so much. A bit about me: I'm originally from The Detroit Suburbs. I started my photo business in 2004, in Pontiac, Michigan. After about two years of fighting my way in a small competitive market, I set my eyes on a bigger prize. I had to move to a bigger market! NYC or LA? My sole determining factor of choosing LA, was its zillion sunny days and lack of snow. I know SO many of you feel me on this. Now I've been in LA for nearly 9 years and I've fine-tuned my studio down to one genre: I shoot beauty editorials, campaigns and e-comm for health and…

    Editorial Note: Scott's taking some time off from the blog, so he's asked Brad Moore, Corey Barker, and Pete Collins to take over for a few days. Thanks for checking out Brad's post today, and come back Monday to see what Corey has for you and Tuesday for a post from Pete! Red Rocks Amphitheater... It's one of the most iconic concert venues in the US, if not the world. It was on my list of places where I wanted to see a show during my lifetime, and thankfully I got to do that and more this past weekend! Here's a rundown of what happened. A few years ago David Carr, drummer for the band Third Day, started getting into photography. He found the Kelby videos and books, and through those found some of my concert photography and saw that I had photographed them…

    FREE Photoshop World Webcast Whether you have been to Photoshop World a few times or this will be your first, our webcast tomorrow at 12:00 noon ET will take you behind the scenes and introduce you to this year's learning tracks, shooting opportunities, social events, and more. We're going to show you: How to save on your hotel room. Our "hands on" photo shoots featuring top gear, amazing models, and  in-studio & location settings. Previews of classes featuring actionable tips and tricks you can use today. Join us Friday, June 19 at 12:00 noon ET for this insider's guide to Photoshop World 2015! What's New In Photoshop CC 2015 with Corey Barker Join Corey Barker as he gets you up to speed with all the newest features in the new Photoshop CC 2015 June update. This new update largely caters to designers who use Photoshop…

    “I’ve seen the birth of three amazing boys. I married the perfect woman. I’ve been around the world, a few times. I’ve climbed mountains. I’ve failed. I’ve won. I’ve lost. I’ve fought. I’ve followed. I’ve lead. All with a camera in hand. With a love of adventure and process, I’ll embark.“ -Corey Lack Wow, what an honor. Thank you to Scott Kelby for the opportunity, thank you Brad Moore for asking me, and thank you Myles for connecting the dots. I’ll try and keep my thoughts in the fairway and out of the sand traps as I drive these ideas home. With so many different styles of photographers reading this blog I thought I’d talk about something I’m passionate about and see if it will resonate with you. So here we go. FORE! I used to think but now I know... - Bob Goff…

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