Daily Archives July 5, 2018

Pro Tips On Growing Your Family Photography Business with Elena S. Blair & Sandra Coan
Join Elena S. Blair and Sandra Coan to learn how to build your family photography business into something that will prosper and thrive! Family photographers create memories and heirlooms for their clients, and you should value what you do for your families. In this class you’ll get off on the ground floor with some business basics, then move on to learning how to build your brand, develop a social media presence, get your website working for you, and put it all together to execute a solid marketing strategy. You have to do the work to promote yourself, but with the right pieces in place, you’re on the road to success.

In Case You Missed It
Learn how to cultivate beautiful memories for your client families! Join Tracy Sweeney as she shares her years of experience as a family photographer to help you prepare for success in this business. Tracy starts off the class with a focus on planning, preparation, and scouting; all of which will help you get the most out of your session while feeling confident and looking professional. From there you’ll witness Tracy at work with two different families in a park and on the beach. Tracy talks through her approach to lighting, to working with the families, the importance of building a relationship with the family members, and how she poses them as a group and one-on-one. After the shooting is done, you’ll head to the studio where Tracy teaches you her post processing workflow from Lightroom through Photoshop to create the final images that go on to become family treasures for years to come.

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