Or “that gal.” Last week my buddy got a new M1 powered MacBook Air. His first new computer for his personal (non-work) use since 2012, and he was really excited about it. He shared a shot of the packaging on social, noted it was his first new one in 9 years, and simply said, “Time to install some native apps and play.” That’s it. Time to install some native apps and play.
Of course, “That guy” had to come and comment:
What was that person hoping to achieve with that comment? What do you think my buddy thought when he read that comment above? Do you think he thought, “Wow, this person is so much smarter than me” or “This person is right — I should return my product and get what they have (so they feel better about their choice).
My buddy didn’t mention PCs, didn’t compare his new Mac to them, but yet “That Guy” felt he had to stop what he was doing and post a comment to defend his choice to use a PC rather than a Mac. Do you know what he could have done instead?
He could have just kept scrolling through his feed and moved on with his day, but no, no, no — he has to stop and defend his decision, even though the conversation didn’t mention him or his product in any way. Can you imagine how exhausting it must be to go around the Web, and if you see someone has chosen a different product than you choose, you have to stop and post a defense of your product? You drive a Ford F-150, but if someone mentions they washed their Chevy Silverado on social, you have to stop to tell them their truck isn’t as good as your truck.
Here’s another comment from his same post:
My buddy is excited about this computer, but you tell him yours is better because he way overpaid for his computer. Seriously, what the heck is wrong with this person? You walk in the door with a balloon and they’re standing there with a pin to pop it. “Looks like you’re having fun. Let me fix that.” That’s “That Guy.”
My buddy’s post is showing the new computer he just bought. He already owns it. How does this comment help? Essentially, you’re saying, “You were dumb for not waiting. I’m waiting for the M2. I’m smarter than you.”
Or how about this one (these are all from his same post):
Essentially, what he’s saying is, “You made a mistake. This product isn’t as good as you think it is. But I’m smarter than that — you won’t catch me making that mistake” Nice guy. I mean, “That guy.”
We have other options:
If you see someone get a product you don’t use and have no interest in whatsoever, and they’re sharing it on social because they’re excited about it, you have two reasonable options:
(1) Just be nice. Comment, “Use it in good health” or “I’m happy for you,” etc.. Or:
(2) Don’t say anything it all. This person sharing their excitement about getting a new camera, or a new computer, or a new phone, or whatever doesn’t reflect poorly on your choice. It doesn’t affect you at all. You don’t need to try and make them feel bad, or attack their choice, or mention why your choice was smarter or better, or whatever. Just let. it. go.
Thankfully, most folks post kind, supporitve comments. If you’re reading this, and you realize you’ve done this type of thing yourself in the past — it’s not too late. You can stop being “That Guy” (or “That Gal,” but it’s been my experience this is more a guy thing — rarely do I see women engaging in this type “my choice was better and smarter” garbage).
Either support this person (which you chose to follow, by the way) or just ignore the post altogether and keep scrolling. Don’t we all have enough going on right now amid this pandemic that maybe the world doesn’t need another snarky defensive comment that does nothing to add to the conversation. It doesn’t move you up in life by dampening someone’s excitement about something cool happening to them.
Next time you’re tempted to be “That Guy” and make a defensive comment or put down the person who posted, instead pause for a sec, instead write something short and friendly, but then take note of how you feel afterward. Do you feel anger, like you do after posting a snarky comment, or do you feel differently? Being nice to other people feels…nice.
Maybe what we all need is to just be a little more friendly, a little kind, even if you don’t use the same product.
Here’s wishing you a great week and lots of fun new stuff to enjoy. :)
It happened again this weekend — I got a panicked email from a friend who lost the contents of his computer and didn’t have a backup. Thankfully, he had the bulk of his photos backed, but not all the photos on his laptop — not his Lightroom catalog (with all this edits), and not all his documents.
So, what does he do now?
Nothing. There’s nothing he can do. He’s lost everything on his computer, so know he’s pretty much starting over. He doesn’t even know everything he’s lost, but he knows it’s a lot, and I feel terrible for him. It’s heartbreaking.
Don’t let this happen to you, and it’s not a matter of “if” this will happen. It’s just a matter of “when.” But it doesn’t have to be a disaster like it was for my friend. It can just be a minor inconvenience. So don’t just backup your photo library. Back up your computer. Right. Now.
I use a program called “Carbon Copy Cloner”
Carbon Copy Cloner (from Bombich Software) is the easiest backup program I’ve ever used. It’s pretty much a no-brainer — you plug in your external backup hard drive (by the way — please use an external hard drive so if your computer dies, your backup doesn’t die with it), and it makes an exact duplicate backup of your computer. Yes, it’s that easy.
It reminds you to back up, too (which I love). It can remind you weekly, daily, every two-weeks, once a month — your choice, and when it does, all you do is connect your external drive and it automatically runs a backup in the background.
Why not do this today?
Why not start this year off with peace of mind and get your computer fully backed up.
Here’s an external hard drive I’ve used for years. It’s a WD (Western Digital), USB-3 drive and it’s a full two Terabytes which is enough to backup most hard computer hard drives, and it’s only $62.99 and you can have it tomorrow. $62.99. Tomorrow. Here’s the link.
I hope you’ll give this some serious thought today. Maybe one day you’ll post a comment here how it saved your butt, and we’ll both be happy. :)
P.S.We’re less than 10-days from our first online conference of the year — the “Travel Photography Conference” and the day before I’m doing a pre-conference session for anyone registered for the conference on, “What makes a great travel photo” — that kicks off a week from Tuesday, and I hope you can join us. Tickets and more info here.
I’m putting the official conference trailer below in case you’ve got a sec. I hope you’ll give it quick look (it’s short).
If you’re a regular here on the blog, you probably caught my post a couple of weeks ago called “Why Adobe was right to do with a subscription model” (if you missed it, here’s the link). I used as an example something I was experiencing outside of the Adobe world, in my music production.
In short, I have a home recording studio, based around the popular Logic Pro X digital audio workstation software from Apple. There’s another piece of software I need to be able to isolate the lead vocal tracks from the songs I want to recreate in my studio. However, as I shockingly found out that software costs $1,200. This is just my hobby. There’s no way I could justify spending $1,200 for this software, which is actually designed for professionals (ya know, like Photoshop, which is designed for image editing professionals). Anyway, what I wished in that post was that the company would offer a subscription model that would allow me to use this professional-level audio software but without the professional-level price (like Adobe does for Lightroom and Photoshop, which was the point of my whole article).
Here’s the punch line
Sadly, they do not offer a subscription option (I searched their site up and down). However, when I shared the story on Facebook one of my followers there asked me in the comments if I subscribe to “Splice Audio,” (an online subscription service for music producers, and as luck would have it I already was a subscriber). Anyway, he let me know that there is a Splice membership level which includes full use of that very software I needed.
I raced over to the site – upgraded my account to a $15.99 a month plan (you can cancel anytime or just pause your membership), and 15 minutes later, I was working on my songs and absolutely loving it! (the software, Izotope RX 7 Standard, is just incredible!).
They offered a 3-day free trial — I could have joined, isolated, and exported all the lead vocals from the list of songs I had been compiling — all on day one, and then canceled my subscription before they ever even charged my card. But when people do stuff like that, it doesn’t help software companies stay in business, and doesn’t keep the engineering genius’ that come up with this technology employed [or feed their families]. It keeps companies from making amazing software like Izotope RX 7 in the first place), so I’m happy to pay even though I already have converted the songs I need.
Anyway, my thanks to my Facebook follower Aaron OTT who is going to get a signed copy of my latest book (on press now), as my way of saying thanks. It made my whole month. :)
Well, there ya have the rest of the story.
I’mGetting blasted on Social Media
Last week on The Grid I thought it would be cute to order a custom KelbyOne Mask and wear it at the beginning of the show. I wear a mask all the time when I come in to the office, except when the cameras are rolling, and at that point, everyone is at least 10+-feet from me and 10+ feet from each other (we’re serious about our social distancing). Anyway, after I wore it for a minute at the beginning of the show, people watching starting asking where they could get a KelbyOne mask for themselves.
When I got home, people were texting and emailing me about where they could order one, but mine was a one-off (it cost me, with shipping, around $20). So, I text’d Erik Kuna (who maintains our Zazzle online swag store for KelbyOne members so they can buy KelbyOne t-shirts, mugs, etc.), and asked him if they offer masks, and if so could we make one available? About 20 minutes later, Erik emails me that it’s up and running. How cool is that — people were asking for it, and in 20 minutes Erik got it in the store. You gotta love the Internet.
However, when I posted the news on Facebook, I got hammered in the comments. People couldn’t wait to tell me how greedy I am, how they don’t trust me anymore, how I’m profiting from the pandemic, and on and on. Essentially now I’m a bad person, our company is terrible, etc. and so on. A lot of people complained that the price was ridiculously high, which just proved we were ripping people off.
It might be helpful to know: (1) we don’t set the price. The price is set automatically by Zazzle (the company that creates and fulfills these orders). and I think they charged around $15.95 each for the masks. (2) 100% of the profits from this mask and every KelbyOne t-shirt, hat, jacket, sweater, etc., we sell goes to support the Springs of Hope orphanage in Nakuru, Kenya. Always has.
I didn’t try to push these masks on anyone; I’m not “hawking” them. I made them available for the people that asked for them. We do it for our community, we do it the Springs of Hope, and we do it for fun, and let me tell you, it’s been a lot of fun for me lately. Ugh. You gotta love the Internet. ;-)
I don’t want to leave you on a crappy note, so…
Want a surprisingly good animated comedy/action movie to watch one night this week? On Saturday we watched, “Spies in Disguise” featuring the voice-over work of Will Smith, Rachel Brosnahan (Ms. Maisel), and even DJ Kahlid (among others). Way better than you’d think, and Will Smith is…totally Will Smith (I love Will, so I guess I was pre-disposed to like it). It’s like James Bond meets the Men in Black. It’s streaming on Apple TV and a bunch of other places. If you watch it, let me know what you think. Here’s the trailer (below).
Let’s have a great week everybody. Stay safe, watch a funny movie, look out for each other; love your neighbor, and I wish you all good health.